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9781444313000

Fashion Design: Process, Innovation and Practice

by ;
  • ISBN13:

    9781444313000

  • ISBN10:

    1444313002

  • Format: eBook
  • Copyright: 2009-04-01
  • Publisher: Wiley-Blackwell
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List Price: $67.99
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Summary

Fashion design seems to be a glamorous mystery for which only a fortunate few have sufficient talent. In reality, however, commercially successful results can be achieved if a number of logical processes are followed in the design process. It is not necessary to be blessed with a superlative talent.The analytical, problem-solving approach of this textbook, combined with practical design projects and portfolio exercises, shows how the design process can be successfully applied to satisfy market needs and trends.

Table of Contents

Analysing the brief-Research direction (and the use of prediction material)
Research (including market research, trade fairs and retail reports)
Analysis of the design process (concepts, fabrics, textures, proportion, style, toile modelling and pattern cutting etc.)
Design development (use of colour, sampling shape and sample finishes etc)
Range planning
Promotion
Portfolio presentation
Table of Contents provided by Publisher. All Rights Reserved.

Supplemental Materials

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