Fire Them Up! 7 Simple Secrets to: Inspire Colleagues, Customers, and Clients; Sell Yourself, Your Vision, and Your Values; Communicate with Charisma and Confidence

by Gallo, Carmine

• ISBN13: 9780470165669
• ISBN10: 0470165669
• Edition: 1st
• Format: Hardcover
• Copyright: 2007-10-05
• Publisher: Wiley

Summary

Fire Them Up! will give you the astonishing communication skills that will help you enjoy more successful and fulfilling relationships with colleagues, clients, employees, or anyone else in your personal or professional life. It is full of stories and tactics from some of the world's most influential people. More than two dozen of today's most inspiring business leaders share their secrets including men and women who run The Ritz-Carlton, Google, Travelocity, Cranium, Cold Stone Creamery, Gymboree, 24-Hour Fitness and many other big-name brands. The book reveals seven simple secrets distilled from the wisdom of leaders, entrepreneurs, and visionaries from different backgrounds, generations and industries. Together, they possess all the tools you need to transform yourself into an extraordinary, electrifying, and enthusiastic leader who communicates with power, passion, confidence and charisma!

Author Biography

Carmine Gallo is a communications coach for the world's most admired brands. His client list includes Intel, Chase, Barclays, IBM, Nokia, and many others. He is an Emmy award-winning journalist and former anchor, host, and business correspondent for CNN, FOX, CNET, and CBS.

Table of Contents

Acknowledgments	p. ix
The 7 Simple Secrets	p. 1
Introduction: Our Chief Want	p. 5
Ignite Your Enthusiasm: Light a Fire in Your Heart before Sparking One in Theirs	p. 15
Navigate the Way: Deliver a Specific, Consistent, and Memorable Vision	p. 35
Sell the Benefit: Put Your Listeners First	p. 65
Paint a Picture: Tell Powerful, Memorable, and Actionable Stories	p. 85
Invite Participation: Solicit Input, Overcome Objections, and Develop a Winning Strategy	p. 113
Reinforce an Optimistic Outlook: Become a Beacon of Hope	p. 132
Encourage Their Potential: Praise People, Invest in Them, and Unleash Their Potential	p. 148
Living the 7 Simple Secrets	p. 161
Introduction: Inspire Every Day, in Every Office and in Every Home	p. 163
HOO-YAH! Optimism Rules aboard the USS Ronald Reagan	p. 166
Fifteen Minutes to Five-Star Service	p. 173
How a Visit to the Lower Ninth Ward Inspired a Nation of Givers	p. 178
Wow 'Em Like Steve Jobs	p. 184
How an Ice Cream Shop Became the Hottest Franchise in Town	p. 191
A Mission Impossible Fit for Tom Cruise	p. 198
A Master Class in Motivation	p. 204
Conclusion: Be a Spellbinder	p. 211
Notes	p. 213
Index	p. 225
About the Author	p. 229
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