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9780029209868

Focused Interview

by
  • ISBN13:

    9780029209868

  • ISBN10:

    0029209862

  • Format: Paperback
  • Copyright: 1990-05-01
  • Publisher: Free Press

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Summary

The 1956 edition of this book may be regarded as seminal within sociology, spawning a whole field of qualitative opinion research that has continued to evolve through half a century of inquiry. This is a reissue of the book, with a new preface by Merton, a select bibliography of writings on the focused interview and focus group research, and a new introduction that traces the diffusion of Merton's technique from sociology to other fields, including history, psychology, mass media and marketing research.

Author Biography

Robert K Merton was an American sociologist. He was known for his major contributions to the field of criminology and recognized as a founding father of modern sociology. Merton was awarded the National Medal of Science in 1994.

Table of Contents

Foreword ix
Albert E. Gollin
Introduction to the Second Edition xiii
Robert K. Merton
Purposes and Criteria
3(18)
Retrospection
21(20)
Range
41(24)
Specificity
65(30)
Depth
95(20)
Personal Contexts
115(20)
The Group Interview
135(36)
Selected Problems
171(16)
Selected Bibliography 187(8)
Index 195

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