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9780415205795

Ford and the Global Strategies of Multinationals: The North American Auto Industry

by ;
  • ISBN13:

    9780415205795

  • ISBN10:

    0415205794

  • Format: Hardcover
  • Copyright: 2001-12-07
  • Publisher: Routledge

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Summary

This is an analysis of how the global strategies of Multi-national Enterprises (MNE's) affect the power relationship between MNE's and states in the context of increasing trans-national economic integration. It features an in-depth study of the ford motor company and case studies of the Mexican and Canadian motor industries.

Table of Contents

Introduction
Ford Motor Company's Multi-Domestic Strategy
Ford of Canada: Confluence of Interest in a Liberal Approach to Automotive Development
Ford of Mexico: Confronting a Nationalistic Approach to Industrialization
The 1970s: An Era of Structural Constraints and Narrowed Strategic Options
Ford's Survival Strategy
Ford's Global Strategy
Successful Bargaining in a Situation of Increasing Interdependence
Export Dynamism: Reconciling the Mexican and the US Big Three's Interests
A North American System of Production
Conclusion
Table of Contents provided by Publisher. All Rights Reserved.

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