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About This Book
Getting to Yes: Negotiating Agreement Without Giving In
ISBN: 9780143118756
"Getting to Yes: Negotiating Agreement Without Giving In" is a seminal book in the field of negotiation, written by Roger Fisher and William Ury, with Bruce Patton. First published in 1981, this book has become an international bestseller and a cornerstone for anyone looking to improve their negotiation skills. The book's timeless principles and strategies have been updated and revised over the years to remain relevant in today's complex business and personal environments.
Who Uses It?
This book is primarily used by professionals, students, and educators in fields related to business, law, psychology, and conflict resolution. It is also a valuable resource for anyone interested in understanding the art of negotiation, including individuals seeking to improve their personal and professional relationships.
History and Editions
The book has been in circulation for over 40 years, with the most recent edition published in 2011. The updated version incorporates new insights and strategies, ensuring that the principles remain applicable in modern contexts. The book's enduring popularity is a testament to its effectiveness in teaching negotiation techniques that can be applied universally.
Author and Other Works
Roger Fisher was a renowned Harvard Law School professor and a leading expert in negotiation. William Ury is also a prominent figure in the field of negotiation, known for his work in conflict resolution. Bruce Patton, a mediator and negotiator, contributed to the book's practical application of negotiation principles. Together, they have written other influential books on negotiation and conflict resolution.
Key Features
1. Principled Negotiation: The book introduces the concept of principled negotiation, which emphasizes separating the people from the problem and focusing on interests rather than positions.
2. Strategic Thinking: It provides a step-by-step strategy for successful negotiation, helping readers to prepare, communicate effectively, and reach mutually beneficial agreements.
3. Real-World Examples: The book is filled with practical examples and case studies that illustrate how negotiation principles can be applied in various real-world scenarios.
4. Timeless Principles: Despite being published decades ago, the book's principles remain relevant today, making it a timeless resource for anyone looking to improve their negotiation skills.
Detailed Information
ISBNs and Formats
- Paperback: ISBN-13: 9780143118756
- eBook: ISBN-13: 9781101539545
- Other Editions: The book is available in various formats, including paperback and eBook, with the most recent edition published in 2011.
Publication Details
- Publisher: Penguin Books
- Publication Date: May 3, 2011
- Number of Pages: 240 pages
- Language: English
- Dimensions: 5-1/16 x 7-3/4 inches
Related ISBNs
- eBook: ISBN-13: 9781101539545
- Other Editions: The book is also available under other ISBNs, including 9781101539545 for the eBook format.
This detailed information section provides a quick reference for all the available formats and sources for "Getting to Yes," making it easier to find and access the book in the preferred format.
