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9780754671121

Global Business Management: A Cross-Cultural Perspective

by
  • ISBN13:

    9780754671121

  • ISBN10:

    0754671127

  • Format: Hardcover
  • Copyright: 2007-10-28
  • Publisher: Routledge

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Summary

When it comes to international commerce and business - business and culture must be taught together. This is the ethos behind this groundbreaking textbook that successfully interweaves the concepts of globalization, international management, and the intricacies of international business. By explaining culture, cultural misunderstandings, and cross-cultural interactions from both management and cultural perspectives it is amongst the first business textbooks that focuses on how the world really operates, and the critical factors influencing the international relations of every country in the world today. Written for advanced management students and practicing managers seeking to understand and thrive in the global economy; this book focuses on the importance of understanding the influence of culture in managing global organizations and how to develop the cross-cultural expertise essential to succeed in a world of rapid and profound economic, political, and cultural change.

Table of Contents

Foreword
Preface
Introduction
International management and cross-cultural perspectives
Changes and growth in the international marketplace
An introduction to multinational enterprises
The impact of economics and the international monetary framework on international management
The impact of domestic politics on international business
Information technology and its impact on international management
International service management
Culture defined
The impact of culture on international management
Cross-cultural training and expatriate assignments
Appendix
Bibliography
Index
Table of Contents provided by Publisher. All Rights Reserved.

Supplemental Materials

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