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9781264209637

Global Business Today

by
  • ISBN13:

    9781264209637

  • ISBN10:

    1264209630

  • Edition: 12th
  • Format: Loose-leaf
  • Copyright: 2021-01-29
  • Publisher: McGraw-Hill Education
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Table of Contents

PART ONE Introduction and Overview
Chapter One Globalization 


PART TWO National Differences
Chapter Two National Differences in Political, Economic, and Legal Systems 
Chapter Three National Differences in Economic Development 
Chapter Four Differences in Culture 
Chapter Five Ethics, Corporate Social Responsibility, and Sustainability 


PART THREE The Global Trade and Investment Environment
Chapter Six International Trade Theory 
Chapter Seven Government Policy and International Trade 
Chapter Eight Foreign Direct Investment 
Chapter Nine Regional Economic Integration 


PART FOUR The Global Monetary System
Chapter Ten The Foreign Exchange Market 
Chapter Eleven The International Monetary System 


PART FIVE The Strategy of International Business
Chapter Twelve The Strategy of International Business 
Chapter Thirteen Entering Developed and Emerging Markets 


PART SIX International Business Functions
Chapter Fourteen Exporting, Importing, and Countertrade 
Chapter Fifteen Global Production and Supply Chain Management 
Chapter Sixteen Global Marketing and Business Analytics 
Chapter Seventeen Global Human Resource Management 

Supplemental Materials

What is included with this book?

The New copy of this book will include any supplemental materials advertised. Please check the title of the book to determine if it should include any access cards, study guides, lab manuals, CDs, etc.

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