Global Directions

by Teare, Richard; Farber, Bonnie; Canziani, Bonnie Farber; Brown, Graham

• ISBN13: 9780304339327
• ISBN10: 0304339326
• Format: Paperback
• Copyright: 1997-05-01
• Publisher: Thomson Learning

Summary

This book explores the relationship between the theory and practice of strategic planning and development in hospitality organizations, and at tourist destinations. It reviews the literature and uses case examples from Europe, the USA and Australia.

Table of Contents

Preface
Contributors
A review of the process of environmental scanning in the context of strategy making	p. 5
The relationship between organizational structure and strategy	p. 39
A review of strategic planning and performance: challenges for hospitality managers	p. 67
Organizational culture and control in a strategic planning context: implications for the international hospitality industry	p. 105
Strategic competitive advantage through structure, quality and teamwork	p. 133
Human resource management challenges for the hospitality and tourism industries	p. 169
Environmentalizm and the hospitality industry	p. 193
Financing and investing in the gaming industry	p. 219
Service quality in the hospitality industry: the process and promise of guest satisfaction	p. 247
Information systems planning	p. 265
The development of tourist destinations in Australia: a comparative analysis of the Gold Coast and Coffs Harbour	p. 305
Developing a strategic approach to skiing in Victoria	p. 333
Developing a regional concept for a resort destination: challenges and opportunities in the Whitsundays	p. 357
Index of Authors Cited	p. 383
Subject Index	p. 395
Table of Contents provided by Blackwell. All Rights Reserved.