The book is important for all in education given that goals are integral to strategic and team planning, individual performance review, and focus for learning and development. It is written in a practical, readable way but is theoretically informed so would appeal to scholars, scholar-practitioners, and practitioners. It introduces new thinking on neuroscience and neuroleadership linked to goals. Multiple practical, downloadable, tools for goal pursuit are provided as well as a case study showing how one school applied the model and tools.