Google Business Solutions All-in-One For Dummies^®

by Bud E. Smith (London, England); Ryan C. Williams

• ISBN13: 9780470506486
• ISBN10: 0470506482
• Format: eBook
• Copyright: 2009-04-01
• Publisher: For Dummies

Summary

If you have a small business, you'll love the Google tools that are available at little or no cost. Google Business Solutions All-in-One For Dummies shows you how to use them all! Eight self-contained minibooks cover Google Apps, Google search tools for business, highlighting your business, creating a Web site with Google Sites, Google tools for your site, Google Ads and Analytics, securing business information, and getting noticed with Google Gadgets.As if that wasn't enough, there's a Google AdWords'„¢ gift card worth $25 inside the book, too! Get e-mail, calendar, online documents and records, and more, free in Google Apps Provide directions to your business, reviews, access to products and services, and even coupons online with Google Maps and Google Base Use Google Docs, Checkout, and other tools to give your site all the e-commerce features Track traffic and get advertisers with Google Ads and Analytics Choose tools to keep your e-mail, servers, computers, and files safe Create gadgets that promote your business and add value to your site Learn the secrets of search engine optimization the Google wayYou'll also find out how to use coupons effectively, how to keep e-mail and instant messaging safer, and how to make the most of Google AdWords. Google Business Solutions All-in-One For Dummies really DOES have it all!

Table of Contents

Introduction

Google Apps

Getting Started with Google Apps

Making Gmail Work for Your Business

Be More Productive with Google Calendar

Collaborating with Google Docs

Sharing Information with Google Sites

Creating Your Corporate Start Page

Google Search Tools for Business

A Smart Tour of Google Search

How Google Search Works

Understanding How Your Customers Use Google

Search Engine Optimization Basics

Adding Google Search to Your Site

Highlighting Your Business

Standing Out on Google Maps

Listing in Google Maps Local Business Center

Attracting Customers with Google Coupons

Showcasing Your Stuff with Google Base

Feeding Your Products to Google Product Search

Creating a Web Site with Google Sites

Domain Names for Existing Businesses

Domain Names for New Companies and More

Buying a Domain Name

A Tour of Google Sites

Creating a Search-Friendly Site

Creating a Google Site

Editing a Google Site

Google Tools for Your Site

Adding Google Documents to Your Web Site

Adding Google Media to Your Web Site

Adding Google Gadgets to Your Web Site

E-Commerce with Google Checkout

Adding a Blog with Blogger

Google Ads and Analytics

Introducing Google Ads

Creating Your First Google Ads

Selling More with Google Analysis Tools

Maximizing Your Site and Your AdWords Ads

Securing Business Information

Is Security Really That Important?

Securing E-Mail

Avoiding Web and IM Security Risks

Getting Noticed with Gadgets

Introduction to Google Gadgets

Creating Your First Google Gadgets

Creating Applications for Social Networks

Google Chrome and Gears

Going Mobile with Google

Index

Table of Contents provided by Publisher. All Rights Reserved.