Figures, Tables, and Exhibits | |
Preface | |
The Contributors | |
Sophe | |
Foundations of Health Promotion Programs | |
What Are Health Promotion Programs? | |
Health, Health Promotion, and Health Promotion Programs | |
Historical Context for Health Promotion | |
Healthy People: A National Public-Private Partnership to Promote Health | |
Health Education and Health Promotion | |
Settings for Health Promotion Programs | |
Stakeholders in Health Promotion Programs | |
Health Promotion Programs Designed to Eliminate Health Disparities | |
Population Groups and Health Disparities | |
Understanding Racial and Ethnic Differences in Health | |
Four Strategies to Eliminate Health Disparities Among Minorities | |
Theory in Health Promotion Programs | |
Theory in Health Promotion Programs | |
Foundational Theories: Intrapersonal Level | |
Foundational Theories: Interpersonal Level | |
Foundational Theories: Population Level | |
Models for Developing a Health Promotion Program | |
Using Health Theories and Models | |
Planning Health Promotion Programs | |
Assessing the Needs of a Target Population | |
Defining a Needs Assessment | |
Conducting a Health Needs Assessment | |
Promoting a Needs Assessment | |
Using Primary Data Methods and Tools | |
Using Secondary Data Methods and Tools | |
Reporting and Sharing the Findings | |
Making Decisions to Create and Support a Program | |
Identifying a Mission Statement, Goals, and Objectives | |
Writing Program Objectives | |
Deciding on Program Interventions | |
Selecting Health Promotion Materials | |
Using Evidence-Based Interventions | |
Developing Effective Policies and Procedures | |
Transitioning to Program Implementation | |
Implementing Health Promotion Programs | |
Implementation Tools, Program Staff, and Budgets | |
From Program Planning to Action Planning | |
Preparing a Logic Model | |
Using a Gantt Chart to Guide Implementation | |
Planning for Implementation Challenges | |
Hiring and Managing High-Quality Program Staff | |
Budgeting and Fiscal Management | |
Advocacy | |
Creating an Advocacy Agenda for a Program | |
Advocacy as a Professional Responsibility | |
Examples of Successful Health Policy Advocacy | |
Becoming Fluent in the Language of Advocacy | |
Forming Alliances and Partnerships for Advocacy | |
Advocacy Methods | |
Advocacy and Technology | |
Communicating Health Information Effectively | |
Communication in Health Promotion Programs | |
Developing a Communication Plan for a Site | |
Developing and Pretesting Concepts, Messages, and Materials | |
Developing and Increasing Program Funding | |
Sources of Program Funding | |
Funding Varies by Target Population and Setting | |
Writing a Grant Proposal | |
Maintaining Relationships with Funders | |
Fundraising | |
Working with Board Members | |
Evaluating and Sustaining Health Promotion Programs | |
Evaluating and Improving a Health Promotion Program | |
Program Evaluation Definition, Types, and Terms | |
Evaluation Frameworks | |
Evaluation Designs | |
Data Collection and Analysis | |
Evaluation Reports | |
Evaluation and Program Design | |
Implementing an Evaluation | |
Leadership for Change and Sustainability | |
Catalyzing and Mastering Change | |
Engaging Participants and Building Support | |
Ensuring Competence Through Credentialing | |
Enhancing Program Impact and Sustainability | |
Health Promotion Programs in Diverse Settings | |
Promoting Health in Schools and Universities | |
Rationale for Promoting Health in Schools and Universities | |
Evolving Role of Promoting Health in Schools and Universities | |
Current Role of Promoting Health in Schools and Universities | |
Resources and Tools | |
Challenges | |
Career Opportunities | |
Patient-Focused Health Promotion Programs in Health Care Organizations | |
Evolving Role of Programs in Health Care Organizations | |
Effective Programs in Health Care Organizations | |
Resources and Tools | |
Challenges | |
Career Opportunities | |
Health Promotion Programs in Workplace Settings | |
Brief History of Work Site Health Promotion: 1970-Present | |
Resources and Tools | |
Challenges | |
Career Opportunities | |
Promoting Community Health: Local Health Departments and Community Health Organizations | |
Brief History of Local Health Organizations | |
Local Health Department Services | |
Community Health Organization Services | |
Resources and Tools | |
Challenges | |
Career Opportunities | |
Glossary | |
Index | |
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