Healthcare Activism Markets, Morals, and the Collective Good

by Geiger, Susi

• ISBN13: 9780198865223
• ISBN10: 0198865228
• Format: Hardcover
• Copyright: 2021-11-09
• Publisher: Oxford University Press

Author Biography

Susi Geiger, Full Professor of Marketing and Market Studies, University College Dublin

Susi Geiger is a Full Professor of Marketing and Market Studies in the College of Business, University College Dublin, and holder of a European Research Council (ERC) Consolidator Grant, 'MISFIRES and Market Innovation', which studies activism in health care markets. Her research focuses on how
complex markets are organized, with specific interests in technology and health care markets in the context of social justice concerns. She has published numerous articles on these issues in journals such Organization Studies, Business & Society, Research Policy, Entrepreneurship Theory and
Practice, and Marketing Theory. She also co-edited the volume Concerned Markets (Edward Elgar, 2014).

Table of Contents

1. Healthcare Activism, Marketization, and the Collective Good, Susi Geiger
2. Preventing "Exit", Eliciting "Voice": Patient, Participant, and Public Involvement as Invited Activism in Precision Medicine and Genomics Initiatives, Ilaria Galasso and Susi Geiger
3. War on Diseases: Patient Organizations' Problematization and Exploration of Market Issues, Vololona Rabeharisoa and Liliana Doganova
4. "Please Don't Put a Price on Our Lives": Social Media and the Contestation of Value in Ireland's Pricing of Orphan Drugs, Gillian Moran and Nicola Mountford
5. Datafying the Patient Voice: The Making of Pervasive Infrastructures as Processes of Promise, Ruination, and Repair, Klaus Hoeyer and Henriette Langstrup
6. Initiators, Controllers and Influencers: Enacting Patient Advocacy Roles in Cervical Cancer Screening Policy Practices, Lisa Lind?n
7. Heroes, Villains, and Victims: Tracing Breast Cancer Activist Movements, Mohammed Cheded and Gillian Hopkinson
8. The Fantastical Empowered Patient, Samantha D. Gottlieb
9. Markets, Morals, and the Collective Good after Covid-19, Barbara Prainsack and Hendrik Wagenaar