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9781581800456

How to Design for E Business

by
  • ISBN13:

    9781581800456

  • ISBN10:

    1581800452

  • Format: Paperback
  • Copyright: 2000-11-01
  • Publisher: North Light Books
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Summary

This book examines website design not from an artistic perspective, but a business one by focusing on what it takes to meet business goals in addition to creative challenges. It achieves this by highlighting the interplay between designers and clients through a series of case studies and essays, illustrating the process of designing a website. What creative strategies have other businesses employed for their online websites? How do graphic designers work with clients to present design options and strategies for review? How do designers develop target demographics for the Internet? How do businesses and designers collaborate to develop long-term relationships that ensure success? By providing insights into the working styles and methods employed by the top studios working online, this book gives readers a clearer understanding of how designs and concepts are successfully developed for E-business.

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