How to Open & Operate a Financially Successful Retail Business

by Engle, Janet

• ISBN13: 9781601381163
• ISBN10: 1601381166
• Edition: CD
• Format: Paperback
• Copyright: 2007-12-06
• Publisher: Atlantic Pub Co

Summary

This is the manual you need to cash in on this highly profitable segment of the retail industry. This new book is a comprehensive and detailed study of the business side of retailing. Anyone should study this superb manual to investigate the opportunities of opening a retail store. If you enjoy meeting people, this may be the perfect business for you, but keep in mind retail looks easy, but as with any business, looks can be deceiving. This complete manual will arm you with everything you need including sample business forms, leases, contracts, worksheets, and checklists for planning, opening, and running day-to-day operations. There are plans, layouts, and dozens of other valuable, timesaving tools of the trade that every entrepreneur should have.

Table of Contents

Author Dedication & Biography	p. 4
Foreword	p. 7
The History of Retailing	p. 11
Types of Retail Businesses	p. 13
What to Expect as a Business Owner	p. 17
Skills for Success	p. 21
Experimenting with Retail Sales	p. 25
Organizing Your Business	p. 29
Buying An Existing Store	p. 35
Buying a Retail Franchise	p. 55
Starting From Scratch	p. 63
Financing Your Business	p. 77
Writing a Business Plan	p. 85
Before You Open	p. 117
Accounting and Bookkeeping	p. 143
Budgeting and Operational Management	p. 151
Using Technology	p. 167
Marketing and Advertising	p. 191
Understanding the Retail Customer	p. 227
Sales Techniques	p. 233
Suppliers and Service Providers	p. 237
Employee Relations and Labor Costs	p. 247
Your Changing Business	p. 269
Leaving the Business	p. 273
Conclusion	p. 285
Bibliography	p. 286
Index	p. 287
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