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9780071456043

How to Plan and Execute Strategy 24 Steps to Implement Any Corporate Strategy Successfully

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  • ISBN13:

    9780071456043

  • ISBN10:

    007145604X

  • Edition: 1st
  • Format: Paperback
  • Copyright: 2005-06-14
  • Publisher: McGraw-Hill Education

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Summary

How to Plan and Execute Strategy walks professionals through 24 essential steps for creating and executing sound, profit-driven corporate strategy, understanding strategic options, implementing plans and measuring performance.

Author Biography

Wallace Stettinius, D. Robley Wood, Jr., Jacqueline Doyle, and John L. Colley, Jr. are graduate business professors with widespread management experience. They have authored and co-authored of a number of popular professional titles, including Corporate Governance, Corporate Strategy, and others.

Table of Contents

Planning and executing strategy viii
Manage strategically 1(2)
Follow the logic 3(2)
Assess your readiness 5(2)
Plan to plan 7(2)
Define your businesses 9(2)
Assess your situation 11(2)
Understand your model 13(2)
Know your market 15(2)
Assess the terrain 17(2)
Understand opportunities and threats 19(2)
Set feasible goals 21(2)
Strategize for goals 23(2)
Set priorities 25(2)
Pursue your purpose 27(2)
Follow your mission 29(2)
Write the business plan 31(2)
Write the annual plan 33(2)
Get the right people 35(2)
Obtain commitment 37(2)
Align with strategy 39(2)
Work across functions 41(2)
Execute with discipline 43(2)
Monitor and improve 45(2)
Learn, change, and institutionalize 47

Supplemental Materials

What is included with this book?

The New copy of this book will include any supplemental materials advertised. Please check the title of the book to determine if it should include any access cards, study guides, lab manuals, CDs, etc.

The Used, Rental and eBook copies of this book are not guaranteed to include any supplemental materials. Typically, only the book itself is included. This is true even if the title states it includes any access cards, study guides, lab manuals, CDs, etc.

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