How to Read a Client from Across the Room: Win More Business with the Proven Character Code System to Decode Verbal and Nonverbal Communication

by Mychals, Brandy

• ISBN13: 9780071803533
• ISBN10: 007180353X
• eBook ISBN(s): 9780071803540
• Edition: 1st
• Format: Paperback
• Copyright: 2012-11-13
• Publisher: McGraw-Hill Education
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Summary

Win more business by reading clients' visual and verbal clues Whether it's approaching a potential new client at a networking function, closing a sale in a one-on-one meeting, or negotiating a business deal, being able to read the verbal and nonverbal cues in any situation often is the difference between a successful deal and no deal at all. In How to Read a Client from Across the Room, communications expert Brandy Mychals presents an innovative, proven approach to interpersonal communication called the Character Code System. The Character Code System is a personality profiling tool that enables users to quickly and accurately read a subject-and then tailor engagement and communication methods on the fly to suit that person's character type. Unlike Myers-Briggs and other complex, more conventional approaches, the Character Code System is user-friendly; it improves on traditional behavioral typing by combining visual, verbal and psychological elements to make it easy to attract clients--even across a crowded room. Brandy Mychalsis an award-winning speaker, author and communications expert, and creator of the Character Code System for Client Attraction.