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Acknowledgments | p. 11 |
Introduction: A Half-Baked Notion | p. 13 |
From Myths to MacAttacks | p. 29 |
You Are What You Eat | p. 51 |
Feeding Frenzies | p. 77 |
The McDonaldization of Taste | p. 107 |
From the Raw to the Cooked to the Haute Cuisine | p. 131 |
Champagne Slippers, the Twinkie Defense, and He-Man Diets | p. 161 |
The Road to Wellville | p. 183 |
Concluding Reflections | p. 205 |
Sources | p. 213 |
Index | p. 219 |
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