ICon Steve Jobs : The Greatest Second Act in the History of Business

by Jeffrey S. Young; William L. Simon (Rancho Santa Fe, CA, author )

• ISBN13: 9780471720836
• ISBN10: 0471720836
• Format: Hardcover
• Copyright: 2005-05-01
• Publisher: Wiley

Summary

Jobs rose from an outcast high school electronics nerd to become the driving force behind Apple and avatar of the computer revolution, only to be driven from the company in failure and disgrace. Then, having endured repeated personal and professional disasters, he went on to make an indelible mark on the entertainment industry, reclaim the throne at Apple, and, with the extraordinary success of the iPod, regain his reputation as arguably the greatest innovator of the digital age.

Author Biography

JEFFREY S. YOUNG, one of the founding editors of MacWorld magazine, first met Steve Jobs in 1983. He is the author of the classic unauthorized biography Steve Jobs: The Journey Is the Reward. Young began his career as a reporter with the Los Angeles Herald-Examiner, and, after MacWorld, wrote for The Hollywood Reporter and worked for Forbes in the 1990s as its contributing editor from Silicon Valley, writing profiles and business pieces, including a very influential profile of Microsoft's Steve Balmer. In 1997, he cofounded Forbes.com. Young is-+also the author of-+Forbes Greatest Technology Stories (Wiley). He lives in northern California.

WILLIAM L. SIMON is coauthor of Kevin Mitnick's The Art of Deception and The Art of Intrusion, both published by Wiley, as well as the award-winning author of more than twenty other books.-+He lives in Rancho Santa Fe, California.

Table of Contents

Prologue.

PART ONE. FLOWERING AND WITHERING.

1. Roots.

2. A Company is Born.

3. Let's Be Pirates!

4. Learning to Fail.

PART TWO. NEW BEGINNINGS.

5. The NeXT Step.

6. Show Business.

7. Master of Ceremonies.

PART THREE. DEFINING THE FUTURE.

8. Icon.

9. Breaking New Ground.

10. Insanely Rich.

11. iPOD, iTunes, Therefore I Con.

12. Clash of the Titans.

Epilogue.

Acknowledgements.

Notes.