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9780761912699

Imaginization : New Mindsets for Seeing, Organizing, and Managing

by
  • ISBN13:

    9780761912699

  • ISBN10:

    076191269X

  • Format: Paperback
  • Copyright: 1997-07-23
  • Publisher: Sage Publications, Inc

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Summary

'Shows that management is as much art form as science, providing many useful ways to tap the most important resource for competitiveness: brainpower' - Rosabeth Moss Kanter, Professor, Harvard Business School, author of The Change Masters Gareth Morgan's worldwide reputation in the fields of management and organization studies is based on his innovative method of using simple, everyday metaphors to create new ways of managing. Following his immensely successful Images of Organization, in which he develops metaphors to explain the dynamics of organization, Imaginization goes one step further by developing metaphors that speak directly to people about how to get things done on the job.

Table of Contents

Imaginization
Introducing a New Competence for Turbulent Times
Looking in the Mirror
Strategic Termites
On Spider Plants
`Political Football'
`We're a Blob out of Water'
`Futureblock'
`Boiling Dry'
Imaginizing Teamwork
Picture Power
Living the Message
Rethinking Products and Services
If You Only Have a Hammer...

Supplemental Materials

What is included with this book?

The New copy of this book will include any supplemental materials advertised. Please check the title of the book to determine if it should include any access cards, study guides, lab manuals, CDs, etc.

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