Inside Book Publishing

by Clark; Giles

• ISBN13: 9780415441575
• ISBN10: 0415441579
• Edition: 4th
• Format: Nonspecific Binding
• Copyright: 2008-07-31
• Publisher: Routledge

Summary

How do publishers work and make money? Why do they exist? This expanded and thoroughly revised 4th edition of Inside Book Publishing is designed for students of publishing, authors needing to find out publishing secrets, and those wanting to get in or get on in the industry. It addresses the big issues - globalisation of publishing, the impact of the internet - and explains publishing from the author contract to the bookshop shelf. It covers: How the present industry has evolved Publishing functions - editorial, design and production, marketing, sales and rights The role of the author Copyright and contracts The sales channels for books in the UK, from the high street to ebooks Getting a job in publishing It features: Topic boxes written by expert contributors A glossary of publishing terms Suggestions for further reading A directory of publishing organizations Acompanion website It is an essential tool for anyone embarking on a career in publishing, and a useful handbook for those who are in the industry and for authors.

Table of Contents

Introduction

A Short History of Modern Trade Publishing

The Consolidation of Non-Consumer Publishing

The Characteristics of the Main Publishing Sectors

Creating and Protecting Value

The Author

Commissioning

The Author Contract and Product Development

Design and Production

Marketing

Sales and Distribution

Rights Sales

The Sales Channels for Books in the Uk

Getting Into Publishing

Table of Contents provided by Publisher. All Rights Reserved.