Intellectual Property in the Food Technology Industry

by O’donnell, Ryan W.; O’malley, John J.; Huis, Randolph J.; Halt, Gerald B., Jr.

• ISBN13: 9780387773889
• ISBN10: 0387773886
• Format: Paperback
• Copyright: 2008-06-20
• Publisher: Springer Nature

Summary

Considering the effort and funding devoted to a company's success, understanding intellectual property rights patents, trade secrets, trademarks, and licensing is essential. Establishing appropriate internal policies from the outset can prevent companies from learning a costly and painful lesson in the courtroom. With Intellectual Property in the Food Technology Industry, currently the only book of its kind focusing specifically on the food industry, one will learn what to consider throughout the various creative phases of a product's lifespan from initial research and development initiatives through post-production. Readers will have an understanding of the intellectual property protections afforded to U.S. corporations, methods to pro-actively reduce potential problems, and guidelines for future considerations to reduce legal spending, prevent IP theft, and allow for greater profitability from corporate innovation and inventiveness. Book jacket.

Table of Contents

Overview of Intellectual Property Rights
Patents	p. 3
What Is a Patent and Why Apply for a Patent?	p. 3
Types of Patents and Applications	p. 4
Provisional Patent Applications	p. 7
The Patent Application Parts	p. 7
Claims	p. 8
Specification	p. 9
Inventorship	p. 10
When Should You Apply for a Patent Application?	p. 11
Patent Examination	p. 13
Continuing Applications	p. 13
Patentability Requirements	p. 15
Patentable Subject Matter	p. 15
Utility Requirement	p. 16
Novelty Requirement	p. 17
International Patent Rights	p. 21
Trade Secret Protection	p. 23
What Is a Trade Secret?	p. 23
Misappropriation of Trade Secrets	p. 26
Reverse Engineering of Trade Secrets	p. 28
Trademarks and Trade Dress	p. 29
What Is a Trademark?	p. 29
Brand Selection and Development	p. 31
Non-protectable Subject Matter	p. 33
Selecting a Trademark	p. 34
Brainstorming Phase	p. 34
Narrowing Phase	p. 34
Knockout Phase	p. 34
Clearance Search	p. 35
Obtaining an Opinion	p. 35
Protecting the Mark	p. 36
Common Law of Trademark	p. 36
Federal Trademark Protection	p. 37
State Registrations	p. 40
Maintaining Rights	p. 40
International Protection	p. 43
Copyrights	p. 47
Copyrightable Subject Matter and Scope of Protection	p. 47
Foods as Copyrightable Subject Matter	p. 47
Advertising, Marketing Materials, and Packaging	p. 48
Secret and Other Materials Including Recipes and Software	p. 49
Ownership/Authorship	p. 50
Works for Hire	p. 51
Jointly Authored Works	p. 51
Copyright Transfers: Assignment and Licensing	p. 52
Derivative Works	p. 53
Fair Use	p. 53
Registration Issues	p. 55
Domain Names	p. 59
Securing Intellectual Property in Domain Names	p. 59
Domain Name Disputes	p. 61
Intellectual Property Issues in Labeling and Marketing	p. 65
Governmental Controls Over Advertisements and Labeling	p. 65
Federal Trade Commission ("FTC")	p. 65
Food and Drug Administration ("FDA")	p. 67
US Department of Agriculture ("USDA")	p. 69
Alcohol and Tobacco Tax and Trade Bureau (TTB)	p. 69
State Regulation	p. 70
Governmental Controls Outside of the United States	p. 70
Non-Governmental Controls	p. 71
Comparative Advertising	p. 72
Implementing IP Practices and Procedures
Seven Basic Steps to Getting Started	p. 77
Confidential Disclosure or Non-Disclosure Agreements	p. 77
Assignment of Rights	p. 80
Employee Education	p. 81
Accurate Record Keeping	p. 82
Patents	p. 82
Trade Secrets	p. 83
Patent and Trademark Searches	p. 84
Patents	p. 84
Trademarks	p. 85
Decide on the Type of Protection Early in the Inventive Process	p. 85
Speak to an Intellectual Property Attorney	p. 85
Deciding Between Patent or Trade Secret Protection	p. 87
Developing and Managing an Intellectual Property Portfolio	p. 91
Developing an Intellectual Property Portfolio Strategy	p. 91
Identification of IP Assets	p. 91
Determining Whether the Identified IP Assets Are Core Assets	p. 92
Properly Allocating Corporate Resources to Core and Non-Core IP Assets	p. 92
Setting up a Program for Periodic Review of IP Assets	p. 93
Administrative Issues for Long-Term IP Portfolio Management	p. 94
Docket Management	p. 94
Ongoing IP Diligence: Protecting Rights and Pursuing Others	p. 95
Defending Your IP	p. 95
Leveraging IP Rights	p. 97
Enforcement and Infringement of Intellectual Property Rights	p. 99
Policing Your IP Rights	p. 99
Evaluating a Controversy Prior to Commencing Litigation	p. 101
Remedies and How to Achieve Them	p. 102
Injunctions	p. 102
Payment of Royalties	p. 102
Monetary Damages	p. 103
Settling Controversy Without Litigation	p. 103
Arbitration	p. 103
Mediation	p. 104
Litigation	p. 105
Selecting a Jurisdiction	p. 105
Causes of Action	p. 105
Preliminary Injunctions	p. 107
Discovery	p. 107
Summary Judgment	p. 108
Trial	p. 108
Costs	p. 109
Proceedings in the US Patent and Trademark Office	p. 109
Trademark Oppositions	p. 109
Patent Interference	p. 110
Patent Reexamination	p. 110
Licensing Intellectual Property Rights	p. 113
What Is an Intellectual Property License?	p. 113
Factors to Consider in an IP License	p. 114
Identification of Rights to be Licensed	p. 115
Restrictions	p. 115
Consideration	p. 116
Maintenance of IP Rights	p. 117
Other Terms	p. 118
Appendix A	p. 121
Appendix B	p. 125
Appendix C	p. 127
Appendix D	p. 129
Appendix E	p. 131
Index	p. 139
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