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9781264123889

International Business: Competing in the Global Marketplace

by ;
  • ISBN13:

    9781264123889

  • ISBN10:

    1264123884

  • Edition: 13th
  • Format: Loose-leaf
  • Copyright: 2020-02-04
  • Publisher: MCGRAW HILL
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Table of Contents

PART ONE Introduction and Overview
1. Chapter One: Globalization 

PART TWO National Differences
2. Chapter Two: National Differences in Political, Economic, and Legal Systems 
3. Chapter Three: National Differences in Economic Development 
4. Chapter Four: Differences in Culture 
5. Chapter Five: Ethics, Corporate Social Responsibility, and Sustainability 

PART THREE The Global Trade and Investment Environment
6. Chapter Six: International Trade Theory 
7. Chapter Seven: Government Policy and International Trade 
8. Chapter Eight: Foreign Direct Investment 
9. Chapter Nine: Regional Economic Integration 

PART FOUR The Global Monetary System
10. Chapter Ten: The Foreign Exchange Market 
11. Chapter Eleven: The International Monetary System 

PART FIVE The Strategy of International Business
12. Chapter Twelve: The Global Capital Market
13. Chapter Thirteen: The Strategy of International Business

PART SIX International Business Functions
14. Chapter Fourteen: Exporting, Importing, and Counter trade 
15. Chapter Fifteen: Entering developed and emerging markets  
16. Chapter Sixteen: Global Marketing and Business Analytics 
17. Chapter Seventeen: Global Human Resource Management 


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