Interpreting Qualitative Data

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  • Edition: 4th
  • Format: Paperback
  • Copyright: 2011-11-09
  • Publisher: SAGE Publications Ltd
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This is the perfect book for any student new to qualitative research. In this exciting and major updating of his bestselling, benchmark text, David Silverman walks the reader through the basics of gathering and analysing qualitative data. David Silverman offers beginners unrivalled hands-on guidance necessary to get the best out of a research methods course or an undergraduate research project. New to the fourth edition: o A new chapter on data analysis dealing with grounded theory, discourse analysis and narrative analysis o Further worked-through examples of different kinds of data and how to interpret them o A separate section on focus groups and interpreting focus group data o An expanded ethics chapter o More coverage of digital media and photographs as data o A companion website with additional case studies and examples, links to SAGE journals online, and links to useful websites, podcasts and Youtube videos. This fourth edition is also accompanied with its own group page on www.methodspace.com [insert full url] where users can give feedback and discuss research issues.

Table of Contents

Theory and Method in Qualitative Research
What Is Qualitative Research?
In Search of a Working Definition
Loaded Evaluations of Research Methods
Methods Should Fit Your Research Question
The Good Sense of Quantitative Research
The Nonsense of Quantitative Research
The Good Sense of Qualitative Research
The Nonsense of Qualitative Research
Varieties of Qualitative Research
Designing a Research Project
Selecting a Topic
Formulating a Researchable Question
Fitting your Research Question into an Appropriate Theory
Choosing an Effective Research Design
An Effective Literature Review
Basic Terms in Research Design7
Data Analysis
Some Rules for Data Analysis
Content Analysis
Grounded theory
Narrative Analysis7
Research Ethics
Ethical Pitfalls
Ethical Safeguards
Some Ethical Complications
Ethnography and Observation
The Ethnographic Focus
Methodological Issues
The Theoretical Character of Ethnographic Observations7
What is an 'Open-Ended' Interview?
Why Interview?
Implications: Three Versions of Interview Data
Adolescent Cultures: Combining 'What' and 'How' Questions
Moral Tales of Parenthood
The Three Models: a Summary
Summary: Basic Issues
Three Practical Questions - and Answers7
Focus Groups
What are Focus Groups?
Analysing Focus Group Data in Social Science
Form or Substance?
Concluding Comments
Structure of this Chapter
Comparative Keyword Analysis (Cka)
Ethnomethodology: Membership Categorisation Analysis7
Naturally-Occurring Talk
Why Work with Tapes?
Transcribing Audiotapes
Why Talk Matters
Conversation Analysis
Discourse Analysis
Conversation Analysis and Discourse Analysis Compared7
Visual Images
Kinds of Visual Data
Research Strategies
Content Analysis
Workplace Studies7
Research Practice
Credible Qualitative Research
Does Credibility Matter?
Writing Your Report
Your Literature Review
Your Methodology Section
Writing Up Your Data
Your Final Section
a Short Note on Plagiarism
Self-Expression or Argument?
The Relevance of Qualitative Research
Three Roles for the Social Scientist
The Audiences for Qualitative Research
The Contribution of Qualitative Social Science
The Potential of Qualitative Research: Eight Reminders
Take Advantage of Naturally Occurring Data
Avoid Treating the Actor's Point of View as an Explanation
Study the Interrelationships Between Elements
Attempt Theoretically Fertile Research
Address Wider Audiences
Begin With 'How' Questions; Then Ask 'Why?'
Study 'Hyphenated' Phenomena
Treat Qualitative Research as Different from Journalism
Concluding Remarks
Table of Contents provided by Publisher. All Rights Reserved.

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