Introducing Intercultural Communication : Global Cultures and Contexts

by Shuang Liu

• ISBN13: 9781848600355
• ISBN10: 1848600356
• Format: Hardcover
• Copyright: 2010-12-08
• Publisher: SAGE Publications Ltd

Summary

Many textbooks on intercultural communication are not written with an intercultural readership in mind. This multinational team of authors has, on the other hand, put together an introduction to communicating across cultures that draws on examples and case studies from across the world, using no single culture as its frame of reference. Structured around the links between theory and practice and between the global and the local, the discussion covers the key theories and their practical applications, as well as new topics often neglected in textbooks, such as international conflict, social networking, migrancy, and the effect that technology and mass media play in the globalization of communication. This book will not merely get you through your intercultural communication course, but teach you to become a more critical consumer of information and understand the influence of your own culture on how you view yourself and others.

Table of Contents

Challenges of Living in a Global Society

Understanding Communication

Understanding Culture

The Influence of Culture on Perception

Cultural Orientations and Behaviours

Verbal Communication and Culture

Nonverbal Communication and Culture

Categorization, Subgroups and Identities

Developing Relations with Culturally Different Others

Managing Intercultural Conflicts

Mass Media, Technology, and Cultural Change

Immigration and Acculturation

Becoming an Effective Intercultural Communicator

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