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9789889822910

It's a Matter of Packaging

by
  • ISBN13:

    9789889822910

  • ISBN10:

    9889822911

  • Format: Paperback
  • Copyright: 2007-09-15
  • Publisher: Gingko Pr Inc
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List Price: $39.95

Summary

This title covers everything from the product itself to whatever encases it, including bags and boxes of all shapes and materials. Categories covered include cosmetics, food and beverages, CD albums, fashion, furniture, seasonal items and more.

Supplemental Materials

What is included with this book?

The New copy of this book will include any supplemental materials advertised. Please check the title of the book to determine if it should include any access cards, study guides, lab manuals, CDs, etc.

The Used, Rental and eBook copies of this book are not guaranteed to include any supplemental materials. Typically, only the book itself is included. This is true even if the title states it includes any access cards, study guides, lab manuals, CDs, etc.

Excerpts

In the 21st Century packaging counts at least as much as the product within. In a fiercely competitive commercial world where products clammer for attention the consumer has become incredibly discerning about how a product is presented. Marketers know that people pay not only for the product, but for the packaging as well. It's a Matter of Packaging is number 4 in Amatterofdesign'sTM brilliant new series and it is an elite array of the hottest contemporary packaging designs from all around the globe. It covers everything from the product itself to whatever encases it, including bags and boxes of all shapes and materials. Categories covered include cosmetics, food and beverages, CD albums, fashion, furniture, seasonal items, and more.

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