Loose Leaf of Mass Media Law and Connect Access Card

by Pember, Don

• ISBN13: 9781259660375
• ISBN10: 1259660370
• Edition: 19th
• Format: Package
• Copyright: 2015-03-16
• Publisher: McGraw-Hill Education

Summary

In its 19th edition, Mass Media Law offers an updated look at the ever-changing landscape of media law. It continues to provide undergraduates with the foundation they need to understand the field, going back to the adoption of the First Amendment, and quickly brings them up to speed with the most current issues. In their popular conversational style, Don Pember and Clay Calvert introduce students to the newest threats to journalism and the role technology plays in the field of mass media law. The attention this program provides to both historical and contemporary issues gives students the background they need to fully understand the controversies surrounding speech and press across media.

Connect is the only integrated learning system that empowers students by continuously adapting to deliver precisely what they need, when they need it, and how they need it, so that your class time is more engaging and effective. It provides tools that make assessment easier, learning more engaging, and studying more efficient. For instance, Connect contains SmartBook, the first and only adaptive reading experience available for the higher education market. Powered by the intelligent and adaptive LearnSmart engine, SmartBook facilitates the reading process by identifying what content a student knows and doesn’t know. As a student reads Mass Media Law, the material continuously adapts to ensure that he or she is focused on the content most crucial to closing specific knowledge gaps.