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9781264250127

Loose-Leaf for Crafting & Executing Strategy: Concepts

by ; ; ;
  • ISBN13:

    9781264250127

  • ISBN10:

    1264250126

  • Edition: 23rd
  • Format: Loose-leaf
  • Copyright: 2021-02-02
  • Publisher: MCGRAW HILL

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Supplemental Materials

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Table of Contents

Chapter 1 What Is Strategy and Why Is It Important? 
Chapter 2 Charting a Company’s Direction
Chapter 3 Evaluating a Company’s External Environment
Chapter 4 Evaluating a Company’s Resources, Capabilities, and Competitiveness
Chapter 5 The Five Generic Competitive Strategies
Chapter 6 Strengthening a Company’s Competitive Position
Chapter 7 Strategies for Competing in International Markets
Chapter 8 Corporate Strategy
Chapter 9 Ethics, Corporate Social Responsibility, Environmental Sustainability, and Strategy
Chapter 10 Building an Organization Capable of Good Strategy Execution
Chapter 11 Managing Internal Operations
Chapter 12 Corporate Culture and Leadership

Supplemental Materials

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