did-you-know? rent-now

Amazon no longer offers textbook rentals. We do!

did-you-know? rent-now

Amazon no longer offers textbook rentals. We do!

We're the #1 textbook rental company. Let us show you why.

9781265279974

Loose-leaf for Retailing Management

by
  • ISBN13:

    9781265279974

  • ISBN10:

    1265279977

  • Edition: 11th
  • Format: Loose-leaf
  • Copyright: 2023-01-27
  • Publisher: MCG

Note: Supplemental materials are not guaranteed with Rental or Used book purchases.

Purchase Benefits

  • Free Shipping Icon Free Shipping On Orders Over $35!
    Your order must be $35 or more to qualify for free economy shipping. Bulk sales, PO's, Marketplace items, eBooks and apparel do not qualify for this offer.
  • eCampus.com Logo Get Rewarded for Ordering Your Textbooks! Enroll Now
  • Buyback Icon We Buy This Book Back!
    In-Store Credit: $26.25
    Check/Direct Deposit: $25.00
    PayPal: $25.00
  • Write a Review Icon Write a Review
List Price: $182.03 Save up to $117.03
  • Rent Book $156.07
    Add to Cart Free Shipping Icon Free Shipping

    TERM
    PRICE
    DUE
    USUALLY SHIPS IN 3-4 BUSINESS DAYS
    *This item is part of an exclusive publisher rental program and requires an additional convenience fee. This fee will be reflected in the shopping cart.

Supplemental Materials

What is included with this book?

Table of Contents

SECTION I: THE WORLD OF RETAILING 
Chapter 1: Introduction to the World of Retailing 
Chapter 2: Types of Retailers 
Chapter 3: Digital Retailing 
Chapter 4: Multichannel and Omnichannel Retailing 
Chapter 5: Consumer Behavior 

SECTION II: RETAILING STRATEGY 
Chapter 6: Retail Market Strategy 
Chapter 7: Financial Strategy 
Chapter 8: Retail Locations 
Chapter 9: Retail Site Location
Chapter 10: Information Systems and Supply Chain Management 
Chapter 11: Customer Relationship Management 

SECTION III: MERCHANDISE MANAGEMENT 
Chapter 12: Managing the Merchandise Planning Process
Chapter 13: Buying Merchandise 
Chapter 14: Retail Pricing 
Chapter 15: Retail Communication Mix 

SECTION IV: HUMAN RESOURCES AND STORE MANAGEMENT 
Chapter 16: Human Resources and Managing the Store 
Chapter 17: Store Layout, Design, and Visual Merchandising 
Chapter 18: Customer Service 

Supplemental Materials

What is included with this book?

The New copy of this book will include any supplemental materials advertised. Please check the title of the book to determine if it should include any access cards, study guides, lab manuals, CDs, etc.

The Used, Rental and eBook copies of this book are not guaranteed to include any supplemental materials. Typically, only the book itself is included. This is true even if the title states it includes any access cards, study guides, lab manuals, CDs, etc.

Rewards Program