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9780470423462

Managerial Economics, Study Guide, 6th Edition

by ;
  • ISBN13:

    9780470423462

  • ISBN10:

    0470423463

  • Edition: 6th
  • Format: Paperback
  • Copyright: 2009-03-01
  • Publisher: Wiley
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List Price: $68.20

Summary

Known for its consistent emphasis on decision-making, Samuelson & Mark's 6 th edition provides a detailed introduction to managerial economics for undergraduates, MBAs, and executives alike. Each chapter opens with a description of a managerial problem that challenges the reader and concludes by revisiting and analyzing the decision.In addition to its inclusion of real-world applications and problems, The 6 th Edition has been revised to incorporate up-to-date coverage of international topics and e-commerce. This new edition offers the framework and economics tools necessary to prepare students for better decision-making in a future managerial role.

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