Managing Artists in Pop Music : What Every Artist and Manager Must Know to Succeed

by WEISS,MITCH

• ISBN13: 9781581152685
• ISBN10: 158115268X
• Format: Trade Paper
• Copyright: 2003-04-17
• Publisher: FRWHEEL

Summary

This timely book presents an inside view of one of the music industry's most essential and misunderstood jobs -- management. Today's pop music encompasses many genres -- rock, rap, country, jazz, R&B, folk, Latin, reggae, gospel and more -- and the need for knowledgeable and honest managers has never been greater. To meet this need the authors have created an indispensable training tool in easy-to-understand terms. Theirs is a novel approach which takes readers through three days in the life of a fictitious manager encountering real problems. The essential skills needed to overcome or avoid these difficulties are clearly laid out. Photos of celebrity managers, contract analysis using plain English, and reality-inspired stories of fame, sex, drugs, and death are some of the elements that distinguish this book from all the others. Managing Artists in Pop Music provides the new standard for management education and practices. Book jacket.

Author Biography

Mitch Weiss has been a talent manager for more than 25 years, forging the careers of such pop icons as The Village People. Perri Gaffney is an actress who has performed on radio, television, and film. Both authors live in New York City.

Table of Contents

Preface: The Buck Starts Here...	p. vii
Three Days in the Life...	p. 1
The Day Begins	p. 3
Gross vs. Net
How an Artist Should Choose a Manager
Six Rules of Management	p. 12
Interns and Assistants
Agent vs. Manager, Promoter vs. Producer
Commissions and Advances	p. 17
The Art of Negotiation
Contractual Clauses to Know
Becoming an Entertainment Manager	p. 25
Artist Management Relationship: Business, Ethics, and Music	p. 28
The Producer/Manager
The Best Agreements
Qualities to Look for in an Artist
Financial Mismanagement
Performance Contracts	p. 36
Performance Contracts
Promoters
Contract Faces and Riders
Taxes	p. 42
Sample Budget
State Withholding Taxes
Tax Disasters
Reductions and Waivers
Drugs and Rehab	p. 47
The Oxygen Mask Principle
Drug Intervention
The Media and Manager	p. 53
Managing the Media
Promo Packages
Image and the Press	p. 59
The Role of the Press Agent
Press Releases
Artist Interviews and the Press	p. 66
Good Interviews, Bad Interviews
Creating A Marketable Image	p. 70
Don't Front Money
Be on Time
Demos and Material	p. 76
Educating the Client
Choosing the Right Songs
Home Studios
Artist Imaging
Marketing Consultants
Managing a Star	p. 85
Major Recording Labels
Working Toward Financial Security
Independent Contractor vs. Employee Status
Insurance
Money Matters	p. 98
Banking Accounts
A Falling Star
"Out" Clauses
About Audits
Relatives as Managers
The Stuff of Stardom--Day Two Begins	p. 109
Merchandising
Selling Stuff on the Internet
Trademarks
Five-Year Plans	p. 119
Book Deals
How Music Publishing Works
Dueling Divas	p. 128
Occupational Hazards
Copyright Registration
Performance Rights Organizations
Choosing an Artist's Staff
Road Managers/Tour Managers
Crisis At 3:00 A.M.--Day Three	p. 144
Legal Disputes
Unions/Musicians
Who Would Ever Guess?	p. 150
The Shareholder's Agreement
Production Deals
Sex, Death, and Rock 'n' Roll
Interlude of Photographs: Real-Life Managers with their Artists	p. 161
Contract Analysis for Managers and Artists	p. 169
Artist-Management Agreements with Analysis	p. 171
Booking Agreement with Analysis	p. 196
Independent Contractor Form with Analysis	p. 218
Record Deal Summary with Analysis	p. 221
Coda: Syra Says (Getting through the Day)	p. 235
The End of Day Three
What Makes a Good Manager
About the Authors	p. 238
Credits	p. 239
Index	p. 240
Table of Contents provided by Ingram. All Rights Reserved.