Managing Global Innovation : Uncovering the Secrets of Future Competitiveness

by Boutellier, Roman; Gassmann, Oliver; Zedtwitz, Maximilian Von

• ISBN13: 9783540668329
• ISBN10: 3540668322
• Format: Hardcover
• Copyright: 2000-05-01
• Publisher: Springer Verlag

Summary

What are the secrets of competitive R& D on a global scale? The nineties have seen the largest international R& D expansion ever. Investigating more than 1000 R& D laboratories of 80 companies, this book presents the largest description of global R& D practice. Based on numerous research interviews and case studies from best-practice companies, the authors introduce new concepts and trends that will shape global R& D management in the early 21st century. The third edition has been completely revised and updated incorporating international R& D research. Several emerging themes receive particular attention: intellectual property management in international R& D, R& D in emerging economies, management of technology listening posts, market and technology drivers of R& D globalization. In addition to the 18 case studies of the second edition, new cases, including high-tech companies from China and India, are presented.

Author Biography

Maximilian von Zedtwitz is Professor of Technology and Innovation Management, Tsinghua University, Beijing, P.R. China. Oliver Gassman is Professor of Technology Management and Director of the Institute of Technology Management, University of St. Gallen, Switzerland. Roman Boutellier is Professor of Innovation and Technology Management, ETH Zurich, Switzerland.

Table of Contents

Preface	v
Contents	vii
I. Challenges and Trends
Challenges of Organizing International Research & Development	3	(32)
Trends and Drivers in R&D Location	35	(18)
Organizational Concepts: Towards the Integrated R&D Network	53	(20)
Establishing Overlaying Structures	73	(20)
Organizing Virtual R&D Teams: Towards a Contingency Approach	93	(22)
II. Emerging Patterns
The Market as a Challenge for R&D	115	(22)
Managing the International R-to-D Interface	137	(26)
Transnational R&D Processes	163	(24)
New Information and Communication Technology as an Enabler for Dispersed R&D Projects	187	(16)
Managing Knowledge and Human Resources	203	(20)
III. Best-in-Class: The Pharmaceutical, Chemical and Food Industry
DuPont Gaining the Benefits of Global Networks-from the Science Base to the Market Place	223	(13)
Roche Global Differentiation between R and D	236	(13)
Schering Synchronised Drug Development	249	(9)
Ciba International Research Laboratories in Japan: Practical Validation of a Strategic Concept	258	(16)
Nestle Interaction of R&D and Intelligence Management	274	(13)
Kao Best-in-Class: The Electronics and Software Industry	287	(12)
Best-in-Class: The Electronics and Software Industry
Xerox The Global Market and Technology Innovator	299	(17)
Canon R&D as the Motivating Force for Continuous Growth and Diversification	316	(18)
Hewlett-Packard Planet-Wide Patterns in the Company's Technology Tapestry	334	(47)
IBM Using Global Networks for Virtual Development	381	(14)
SAP International Project Management	395	(25)
Unisys Localization of Software Development	420	(23)
Best-in-Class: The Electrical and Machinery Industry
ABB Management of Technology: Think Global, Act Local	443	(10)
Daimler Global Knowledge Sourcing and Research	453	(28)
Schindler Institutionalizing Technology Management and R&D Core Competencies	481	(19)
Hitachi Management Practices for Innovation in Global Industrial Research	500	(24)
Leica Microscopy International Transfer of R&D Activities	524	(16)
MTU Partner in International High-Tech-Cooperations	540	(15)
Implications for Organizing Global R&D	555	(36)
Bibliography	591	(18)
Index	609	(8)
Index of Companies	617	(4)
Authors and Contributors	621