What is included with this book?
Jeffrey A. Rigsby is co-founder, CEO, and president of business knowledge consultancy Virtual CEO, Inc. An executive advisor to the Creative Technology Degreed Program at the University of California, Irvine, he has been featured in Investor's Business Daily, eCompany, and other local and national publications.
Guy Greco is co-founder and executive vice president of Virtual CEO and has more than two decades of experience in organizational effectiveness. He is a frequent speaker for Fortune 500 companies as well as the Department of Defense, and has consulted with a number of global of organizations focusing on organizational development.
Preface | p. v |
Introduction | p. ix |
Organization Strategy | p. 1 |
Mission, Vision, and Competitive Advantage--Harley-Davidson and Wal-Mart--Keeping the Tradition Alive! | p. 5 |
Focused Purpose | p. 6 |
The Future Perspective | p. 13 |
Strategic (Competitive) Advantage | p. 18 |
The External Assessment--Inside Looking Out | p. 27 |
Industry, Market, and Competitive Analysis | p. 29 |
Profiling Your Target Customers | p. 35 |
Environmental Assessment | p. 40 |
Key Success Factors | p. 43 |
The Internal Assessment--Dell, Microsoft, Nike, and the Four Seasons Hotels and Resorts | p. 52 |
Finance | p. 56 |
Research and Development--A Peek at Microsoft | p. 67 |
Production | p. 75 |
Marketing: Nike--It's All About Brand! | p. 83 |
Sales Effectiveness | p. 97 |
Customer Service--Four Seasons Experience, "Staying Ahead of the Rest" | p. 104 |
Execution and Action Plans--The Army Corps of Engineers, The Huntington District--Leaving Nothing to Chance | p. 113 |
Vital Direction | p. 116 |
Resource Alignment | p. 118 |
Organization Accountabilities | p. 121 |
Measurement | p. 123 |
Organization Design | p. 131 |
Basic Structure | p. 135 |
Structure Criteria: Form Follows Function | p. 137 |
Structure Evolution | p. 145 |
Identifying and Leveraging Core Competence | p. 151 |
Understanding Core Competencies | p. 152 |
Identifying Core Competencies | p. 153 |
Applying Core Competencies | p. 160 |
Leveraging Core Competencies | p. 162 |
Information, Systems, and Technology | p. 167 |
Organization Communication | p. 169 |
Targeted Information | p. 176 |
Enterprising Systems | p. 180 |
Applied Technology--The FedEx Way | p. 183 |
Organization Efficiency | p. 191 |
Balanced Direction and Oversight | p. 194 |
Synthesized Roles and Responsibilities | p. 199 |
Managed Outsourced and Strategic Alliances | p. 204 |
Organization Culture | p. 211 |
Values and Beliefs | p. 215 |
Values Integration | p. 218 |
Values Credibility | p. 226 |
Leadership | p. 232 |
Management Modeling | p. 237 |
Strategic/Tactical Balance | p. 240 |
Empowerment | p. 247 |
Developmental Coaching | p. 257 |
Building Effective Teams | p. 265 |
Human Resources Systems | p. 276 |
Selective Recruitment | p. 279 |
Employee Orientation | p. 287 |
Continuous Learning | p. 291 |
Performance Management | p. 301 |
Reward Systems | p. 309 |
Organization Character | p. 314 |
Informal Communications | p. 318 |
Organization Feedback | p. 321 |
Adaptability to Change | p. 327 |
Endnotes | p. 337 |
Index | p. 351 |
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