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About This Book
Media & Culture: An Introduction to Mass Communication
ISBN: 9781319244934
Media & Culture: An Introduction to Mass Communication is a comprehensive textbook designed for introductory mass communication courses. It's a go-to resource for students and educators alike, offering a detailed exploration of the complex relationships between media, culture, and communication in today's digital age.
Who Uses It?
Primarily, this book is used by students and instructors in introductory mass communication courses at the college and university levels. It's also a valuable resource for anyone interested in understanding the basics of mass communication, including professionals looking to refresh their knowledge or expand their understanding of media dynamics.
History and Editions
The 13th edition of Media & Culture has been updated to address user feedback, incorporating the latest trends and discussions on digital media, social influence, and cultural impact. This edition includes detailed updates on interactive media, sound and images, words and pictures, the business of mass media, and democratic expression in the digital age. It also includes a wealth of examples with detailed, conceptual explanations, building a strong foundation in the material before asking students to apply what they've learned.
Author and Other Works
The authors of Media & Culture are Richard Campbell, Christopher Martin, and Bettina Fabos. Richard Campbell is known for his insightful analysis of media trends and his ability to explain complex concepts clearly and simply. Christopher Martin brings his expertise in communication studies to the text, ensuring that it remains current and relevant. Bettina Fabos contributes her knowledge of digital media and its cultural implications, making the book a comprehensive resource for understanding modern media landscapes.
Key Features
- Comprehensive Coverage: The book covers core concepts in mass communication, including detailed explanations and examples.
- Digital Age Focus: The text reflects the dynamic nature of digital media and its impact on culture.
- Case Studies: Includes case studies on topics like fake news and media effects.
- Interactive Tools: The text is complemented by Achieve, a single, easy-to-use platform proven to engage students for better course outcomes.
- Student-Friendly Format: The book is designed with a clear and concise writing style, making it easy to understand for students of all levels.
Detailed Information
ISBNs and Formats
- Paperback: ISBN-13: 9781319244934
- eBook: ISBN-13: 9781319365714
- Loose-Leaf: ISBN-13: 9781319529314
- Package with Achieve and Loose-Leaf: ISBN-13: 9781319529291
- Package with Achieve and Paperback: ISBN-13: 9781319529291
Publication Details
- Publisher: Bedford/St. Martin's
- Publication Date: November 1, 2021
- Number of Pages: 592
- Language: English
- Item Weight: 2.684 pounds
- Dimensions: 8.54" wide x 10.74" long x 0.74" tall
Other Editions and Formats
- Related ISBNs:
- eBook: ISBN-13: 9781319365714
- Loose-Leaf: ISBN-13: 9781319529314
- Package with Achieve and Loose-Leaf: ISBN-13: 9781319529291
- Package with Achieve and Paperback: ISBN-13: 9781319529291
This detailed information section provides a quick reference for all the available formats and sources for Media & Culture: An Introduction to Mass Communication, making it easier to find and access the book in the preferred format.
