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9780742541443

Mediating the Vote The Changing Media Landscape in U.S. Presidential Campaigns

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  • ISBN13:

    9780742541443

  • ISBN10:

    0742541444

  • Format: Paperback
  • Copyright: 2006-11-27
  • Publisher: Rowman & Littlefield Publishers
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List Price: $52.00

Summary

A sea change is taking place in how people use media, and it affects not only how people perceive political candidates and where they get their information, but alsomore broadlytheir basic democratic values. Mediating the Vote explores a number of questions about media use and its relation to democratic engagement, analyzing the effects of communication forms on the 2004 presidential elections. The book contributes to an important goal in political communication studies creating a more refined, integrated, andultimatelyprecise picture of how media affects democratic engagement.

Author Biography

Michael Pfau is professor and chair of the Department of Communication at the University of Oklahoma

Table of Contents

Acknowledgments vii
Introduction 1(6)
The Changing Communication Landscape
7(22)
Communicating along Party Lines
29(20)
Political Communication, Emotions, and the Intellect
49(32)
Perceiving Presidential Candidates
81(26)
The Media Landscape and Democratic Engagement
107(24)
Appendix: Design of the Studies 131(14)
References 145(20)
Index 165(12)
About the Authors 177

Supplemental Materials

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