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Patti J. Shock is a Professor in the Tourism and Convention Administration Department of the William F. Harrah College of Hotel Administration at the University of Nevada, Las Vegas.
John M. Stefanelli is a Professor in the Food and Beverage Department of the William F. Harrah College of Hotel Administration at the University of Nevada, Las Vegas.
Preface | |
The World of Catering | |
Typical caterers you will deal with | |
Catering Staff You Will Get to Know | |
How Caterers Price Food and Beverage Events | |
Caterers' Objectives | |
How Caterers Evaluate if they are Achieving their Objectives | |
Creativity | |
Scamper | |
Which Caterer is Right for You? | |
Meal Functions | |
Purpose of the Meal Function | |
Menu Planning | |
Style of Service | |
Types of Meal Functions | |
Beverage Functions | |
Purpose of the Beverage Function | |
Types of Beverage Functions | |
Menu Planning | |
Estimating the Amount of Beverage Alcohol Needed | |
How Most Beverage Functions are Sold | |
Beverage Function Charges | |
Labor Charges | |
On-Premise and Off-Premise Catering | |
On-Premise Caterers | |
Off-Premise Caterers | |
Room Setups | |
Appearance | |
Location | |
Utilities | |
Space Requirements | |
Planning the Function Room Setup | |
Dining Room Layout | |
Bar Layout | |
Coffee Station and Refreshment Break Layout | |
Buffet Layout | |
Tablescapes: The Tabletop Layout and Decor | |
wall And Ceiling Treatments | |
Employee Uniforms | |
Room Temperature | |
Room Scent | |
Rectern or Podium? | |
Glag Placement | |
Restroom Facilities | |
Props and Other Decor | |
Tents | |
Staffing the Events | |
Payroll Expense | |
Food Production Planning | |
Service Planning. | |
Departments that Support the Caterer | |
Low-Cost Events | |
Market Segments | |
Budget Considerations | |
Other Budget Options | |
Deep-Market Events | |
Elaborate Theme Parties | |
Elaborate Themed Refreshment Breaks | |
Elaborate Outdoor Parties | |
Using Outside Suppliers | |
Providing Other Client Services | |
Audiovisual | |
Entertainment | |
Lighting | |
Ground Transportation | |
Government Agencies | |
Cooperating With Other Caterers | |
Rental Companies | |
Contracts and Negotiations | |
Banquet Event Order | |
Resume | |
Contract | |
Negotiations | |
Appendix | |
Glossary | |
Index | |
Table of Contents provided by Publisher. All Rights Reserved. |
The New copy of this book will include any supplemental materials advertised. Please check the title of the book to determine if it should include any access cards, study guides, lab manuals, CDs, etc.
The Used, Rental and eBook copies of this book are not guaranteed to include any supplemental materials. Typically, only the book itself is included. This is true even if the title states it includes any access cards, study guides, lab manuals, CDs, etc.