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9781563670534

MERCHANDISE BUYING AND MANAGEMENT: INSTRUCTORS GUIDE

by
  • ISBN13:

    9781563670534

  • ISBN10:

    1563670534

  • Format: Paperback
  • Publisher: INGRAM BOOK COMPANY
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Summary

The second edition of this comprehensive text has been updated to contain the most current information on merchandising and retailing. New to This Edition: -- New visuals illustrating the retailing principles and organization of the retail industry-- Extensive coverage of Internet retailing-- Updated tables, analysis of retail sales figures, and list of retail organizations-- More detailed explanation of mathematical concepts-- New section on vendor-sponsored store merchandising programs and expanded store fixtures section-- Contemporary company profiles on retailers such as Banana Republic, Kohls, Macy's.com, Joe Boxer, and Sephora

Table of Contents

The Structure of the Retail
Industry-Retail Merchandising-Retailing
Formats-Retail Locations-Retail
Growth and Expansion-Communicating with Consumers
The Development and Distribution of Consumer Products-Fashion
Merchandising-Brands and Private
Labels-Merchandise Resources
The Financial Aspects of Merchandising-Measures of Productivity-Merchandising Accounting-Inventory Valuation
Pricing, Planning, and Purchasing Retail Inventories-Retail Pricing-Planning Sales and Inventory-Purchase Terms
Merchandise Control and Presentation-Merchandising Controls and Report Analysis
Text Features
New visuals illustrating retailing principles and organisation of the retail industry
Extensive coverage of Internet retailing and international merchandising
Updated examples, tables, analysis of retail sales figures and list of retail organisations
More detailed explanation of mathematical concepts
New section on vendor-sponsored store merchandising programmes and expanded store fixtures section
Contemporary company profiles on retailers
Instructor's Guide
Includes chapter teaching tips, suggestions for individual and team projects, references, case studies and answers to end-of-chapter discussion questions and problems
PowerPoint (R) Presentation
Slides provide the basis for a chapter-by-chapter lecture outline that helps you to present concepts and materials
The presentation is available on CD-ROM
compatible with PC and MAC platforms
Table of Contents provided by Publisher. All Rights Reserved.

Supplemental Materials

What is included with this book?

The New copy of this book will include any supplemental materials advertised. Please check the title of the book to determine if it should include any access cards, study guides, lab manuals, CDs, etc.

The Used, Rental and eBook copies of this book are not guaranteed to include any supplemental materials. Typically, only the book itself is included. This is true even if the title states it includes any access cards, study guides, lab manuals, CDs, etc.

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