Military Media Management: Negotiating the 'Front' Line in Mediatized War

by Maltby; Sarah

• ISBN13: 9780415580052
• ISBN10: 0415580056
• Format: Hardcover
• Copyright: 2012-02-07
• Publisher: Routledge

Summary

This book argues that we are moving towards an increasingly 'Mediated War', where the practice of war is enacted through, involves, and is dependent upon media reportage, from the strategic and political justification of a war campaign to the tactical ways in which it is actually conducted.

Table of Contents

Acknowledgements	p. vii
Introduction	p. 1
The utility of Goffman	p. 6
Researching the British military	p. 7
Outline of the chapters	p. 13
What are Media Operations?	p. 16
The aims of Media Operations	p. 21
Media Operations as influencing activity	p. 21
Media Operations as public relations	p. 24
Media Operations as responsive	p. 28
Media Operations: an interactionist perspective	p. 32
Impression management and the institutional self	p. 34
Shaping the environment: the military contribution	p. 36
Audiences: imagining and influencing Audience groups	p. 39
Generating audience responses: belief and action	p. 43
Defining war: control moves	p. 50
Linguistic, visual and narrative control moves	p. 50
'Define or you will be defined': strategies and techniques	p. 56
Defining war: strategic interaction	p. 63
Tacit definitions	p. 64
Competing definitions	p. 67
Performing war: bounded impression management	p. 75
The information system	p. 75
Bounded impression management	p. 76
Performing war: distanciated impression management	p. 89
Intended observed actions	p. 90
Unavoidably observable actions	p. 92
Heightened visibility: the military contribution	p. 95
The uncovering perception of media observers	p. 98
Mediatized war and impression management: negotiating the 'front' line	p. 100
Impression management and mediatized war	p. 101
Negotiating the 'front' line: unknown unknowns	p. 108
Notes	p. 114
Bibliography	p. 120
Index	p. 128
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