Multinational Management A Strategic Approach

by Cullen, John B.

• ISBN13: 9780324055696
• ISBN10: 0324055692
• Edition: 1st
• Format: Hardcover
• Copyright: 2001-07-17
• Publisher: South-Western College Pub

Summary

Multinational Management: A Strategic Approach uses strategy as its unifying theme to explore the global economy and the impact of managerial decisions. By examining comparative management issues thoroughly, this text reveals the strengths and weaknesses of competitors and how to adapt organizational practices. Cullen also covers the following key topics: the formation and implementation of strategies in the global environment, the building of strategic alliances, negotiation and cross-cultural communication, international human resource management, and business ethics.

Table of Contents

PART 1 Foundations of Multinational Management	1	(160)
Multinational Management in a Changing World	2	(42)
Culture and Multinational Management	44	(36)
International Negotiation and Cross-Cultural Communication	80	(28)
Managing Ethical and Social Responsibility Challenges in Multinational Companies	108	(53)
PART 2 Strategy Content and Formulation for Multinational Companies	161	(102)
Basic Strategies for the Multinational Company: Content and Formulation	162	(30)
Multinational and Participation Strategies: Content and Formulation	192	(71)
PART 3 Management Processes in Strategy Implementation: Design Choices for Multinational Companies	263	(100)
Organizational Designs for Multinational Companies	264	(36)
International Strategic Alliances: Management and Design	300	(63)
PART 4 Multinational Strategy and Structure for E-Commerce and Small Businesses	363	(62)
Multinational E-Commerce: Strategies and Structures	364	(21)
Small Businesses as Multinational Companies: Overcoming Barriers and Finding Opportunities	385	(40)
PART 5 Management Processes in Strategy Implementation: Managing People in Multinational Companies	425	(158)
International Human Resource Management	426	(37)
National Differences in HRM: Knowing When and How to Adapt	463	(39)
Motivation in Multinational Companies	502	(30)
Leadership and Management Behavior in Multinational Companies	532	(51)
PART 6 Understanding Collaborators and Competitors: Comparative Strategic Management and Organizational Design	583	(50)
Comparative Strategic Management and Organizational Design	584	(49)
Glossary	633	(10)
Name Index	643	(4)
Subject Index	647	(13)
Company Index	660