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9780324132854

Multinational Management : A Strategic Approach

by
  • ISBN13:

    9780324132854

  • ISBN10:

    0324132859

  • Edition: 2nd
  • Format: Paperback
  • Copyright: 2001-07-17
  • Publisher: South-Western College Pub

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Summary

Multinational Management: A Strategic Approach uses strategy as its unifying theme to explore the global economy and the impact of managerial decisions. By examining comparative management issues thoroughly, this text reveals the strengths and weaknesses of competitors and how to adapt organizational practices. Cullen also covers the key topics of: the formation and implementation of strategies in the global environment, the building of strategic alliances, negotiation and cross-cultural communication, international human resource management, and business ethics.

Table of Contents

PART 1 Foundations of Multinational Management 1(160)
Multinational Management in a Changing World
2(42)
Culture and Multinational Management
44(36)
International Negotiation and Cross-Cultural Communication
80(28)
Managing Ethical and Social Responsibility Challenges in Multinational Companies
108(53)
PART 2 Strategy Content and Formulation for Multinational Companies 161(102)
Basic Strategies for the Multinational Company: Content and Formulation
162(30)
Multinational and Participation Strategies: Content and Formulation
192(71)
PART 3 Management Processes in Strategy Implementation: Design Choices for Multinational Companies 263(100)
Organizational Designs for Multinational Companies
264(36)
International Strategic Alliances: Management and Design
300(63)
PART 4 Multinational Strategy and Structure for E-Commerce and Small Businesses 363(62)
Multinational E-Commerce: Strategies and Structures
364(21)
Small Businesses as Multinational Companies: Overcoming Barriers and Finding Opportunities
385(40)
PART 5 Management Processes in Strategy Implementation: Managing People in Multinational Companies 425(158)
International Human Resource Management
426(37)
National Differences in HRM: Knowing When and How to Adapt
463(39)
Motivation in Multinational Companies
502(30)
Leadership and Management Behavior in Multinational Companies
532(51)
PART 6 Understanding Collaborators and Competitors: Comparative Strategic Management and Organizational Design 583(50)
Comparative Strategic Management and Organizational Design
584(49)
Glossary 633(10)
Name Index 643(4)
Subject Index 647(13)
Company Index 660

Supplemental Materials

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