My Dad's Motors

by Powley, Adam

• ISBN13: 9780857330420
• ISBN10: 085733042X
• Format: Hardcover
• Copyright: 2011-08-01
• Publisher: Haynes Publishing UK

Summary

Did motor makers and marketers of yesteryear really think a virtually naked woman would sell a car? Has any driver ever bought a vehicle on the basis that he liked the look of the model draped seductively over its hood? It wouldn#x19;t happen in today#x19;s more enlightened world, but back in the later decades of the 20th century, sex apparently sold #x13; and almost no car promotion of feature was complete without beautiful models in various unsubtle states of undress. To visit this odd world, take a drive down motoring memory lane to a decidedly less politically correct time - when sexism was clearly an alien concept to carmakers all too eager to exploit the female form.

Author Biography

Adam Powley is a writer and author of a number of books including When Football Was Football: World Cup. His interest in motoring stems from his first trip in his dad's Triumph Dolomite Sprint - now there was a car that didn't need a scantily clad model to flog it.