New York Times Reader

by Tatge, Mark W.; Ingrassia, Lawrence

• ISBN13: 9781604264838
• ISBN10: 1604264837
• Edition: Reprint
• Format: Paperback
• Copyright: 2010-03-16
• Publisher: Cq Pr

Summary

It is not just the depth of experience of The Times reporters that makes its business coverage unique, rather it is how Times stories are framed as they are written. Mark Tatge's volume looks at how these reporters balance compelling analysis and historical perspective, showing students specific ways to practice the craft of business writing. Delving into the fundamentals of covering the beat, the book is divided into two sections; one on the economy (inflation, jobs, wagers, debt and taxes) and another on business (Wall Street, mergers, profiles and investigative reporting). Tatge, having spent years at such publications as Forbes and The Wall Street Journal, provides a template for how to decipher complex terminology and cut through business babble, to discover the drama and excitement of how money is made, spent, and lost. MORE ABOUT TimesCollege . . . a series from CQ Press Whether it is the arts or science, medicine or business, you'll find stories that inspire while providing readers an insider's look into the rewards, challenges and everyday routines of beat reporting. The carefully selected pieces in each Reader cover the spectrum from news to features to analysis to blogs and other online innovations. Each volume also features these elements: Conversations with Times writers take readers behind the scenes to learn about their goals for the beat and how they got their jobs, as well as practical nuts-and-bolts information on how they report and write for a global audience in the multimedia age. Story Scan disassembles stories into their component parts, labeling and analyzing the elements that make good beat stories work. Making Connections questions and assignments sharpen thinking and prepare students to go out on the beat to start finding their own great stories.

Author Biography

Mark W. Tatge teaches business and magazine writing at Ohio University's E.W. Scripps School of Journalism. He formerly worked as senior editor at Forbes Magazine and as an investigative reporter at the Wall Street Journal, the Cleveland Plain Dealer, the Dallas Morning News and the Denver Post. He is a frequent financial commentator on ABC, CNBC, MSNBC, CNN, FOX and PBS.

Table of Contents

Foreword	p. xv
Preface	p. xvii
Introduction	p. 1
Writing About The Economy
making sense of the economy	p. 5
Stocks And Bonds-Quiet End to a Resurgent Month on Wall Street	p. 6
Off the Charts-Leading Indicators Are Signaling the Recession's End	p. 8
Birth Rate Is Said to Fall as a Result of Recession	p. 10
Family Businesses Are Reeling in Recession	p. 12
When Economy Sours, Tootsie Rolls Soothe Souls	p. 15
The Big Fix	p. 18
A conversation with...	p. 35
MakingConnections	p. 38
inflation	p. 40
Economic View-If You Don't Eat or Drive, Inflation's No Problem	p. 41
Austere Times? Perfect	p. 44
Housing Woes in U.S. Spread Around Globe	p. 46
Oil Prices Raise Cost of Making Range of Goods	p. 50
Fear of Deflation Lurks as Global Demand Drops	p. 53
Economix-Deflation: 1929 vs. Today	p. 57
The Greenspan Effect-The Doctrine Was Not to Have One	p. 59
MakingConnections	p. 64
jobs and unemployment	p. 66
Economic Scene-Job Losses Show Breadth of Recession	p. 67
StoryScan
Grim Job Report Not Showing Full Picture	p. 72
Who'll Sit at the Boomers' Desks?	p. 75
Stretched to Limit, Women Stall March to Work	p. 78
Many Entry-Level Workers Feel Pinch of Rough Market	p. 82
Remade In America-A Slippery Place in the U.S. Work Force	p. 86
True or False: Outsourcing Is a Crisis	p. 92
MakingConnections	p. 94
wages	p. 96
Executive Pay: A Special Report-Off to the Races Again, Leaving Many Behind	p. 97
Is There (Middle Class) Life After Maytag?	p. 104
The Nation-The Wage That Meant Middle Class	p. 110
At Wal-Mart, Choosing Sides Over $9.68 an Hour	p. 113
Bankers Reaped Lavish Bonuses During Bailouts	p. 117
A conversation with...	p. 120
MakingConnections	p. 123
debt	p. 125
StoryScan
Obama Is Upbeat for G.M.'s Future	p. 126
DealBook-G.M.'s Big Bankruptcy, by the Numbers	p. 131
The Debt Trap-Given a Shovel, Americans Dig Deeper Into Debt	p. 132
Newly Bankrupt Raking In Piles of Credit Offers	p. 140
Downturn Drags More Consumers Into Bankruptcy	p. 144
Economic Scene-America's Sea of Red Ink Was Years in the Making	p. 148
MakingConnections	p. 152
taxes	p. 155
Economic View-Why U.S. Companies Shouldn't Whine About Taxes	p. 156
Richest Are Leaving Even the Rich Far Behind	p. 159
Funny, They Don't Look Like Fat Cats	p. 164
Towns That Handed Out Tax Breaks Cry Foul When Jobs Leave Anyway	p. 169
A conversation with...	p. 173
Writing About Business
wall street	p. 178
StoryScan
Apple Earnings Up, but Stock Falls on Outlook	p. 179
Why Analysts Keep Telling Investors to Buy	p. 181
G.E.'s Shortfall Calls Credibility Into Question	p. 185
High & Low Finance-Inside G.E., a Little Bit of Enron	p. 188
What? They Never Heard of WorldCom?	p. 192
StoryScan
Visa Plans $17 Billion Public Offer	p. 194
A conversation with...	p. 197
MakingConnections	p. 200
mergers	p. 203
StoryScan
In Tight Market, $68 Billion Deal Is Reported for Pfizer and Wyeth	p. 204
A Stormy Decade for Citi Since Travelers Merger	p. 209
Creating Synergy Out of Thin Air	p. 212
What Are Mergers Good For?	p. 215
StoryScan
DealBook-When Unequals Try to Merge as Equals	p. 221
MakingConnections	p. 225
writing profiles	p. 228
StoryScan
Can Michael Dell Refocus His Namesake?	p. 230
Talking Business-Give Me a Double Shot of Starbucks Nostalgia	p. 236
The Saturday Profile-No Apologies From the Boss of a No-Frills Airline	p. 240
For the Avon Lady, a World Beyond Ringing Doorbells	p. 244
A conversation with...	p. 248
MakingConnections	p. 251
investigative reporting	p. 253
At a Texas Foundry, an Indifference to Life	p. 254
From China to Panama, a Trail of Poisoned Medicine	p. 260
Enron's Many Strands: The Company Unravels-Enron Buffed Image to a Shine Even as It Rotted From Within	p. 264
Needing Cash, Veterans Sign Over Pensions	p. 271
A conversation with...	p. 276
MakingConnections	p. 279
Notes	p. 281
Table of Contents provided by Ingram. All Rights Reserved.