Nonprofit Management 101 : A Complete and Practical Guide for Leaders and Professionals

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  • Edition: 1st
  • Format: Paperback
  • Copyright: 2011-05-03
  • Publisher: Jossey-Bass

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A comprehensive handbook for leading a successful nonprofitThis handbook can educate and empower a whole generation of nonprofit leaders and professionals by bringing together top experts in the field to share their knowledge and wisdom gained through experience. This book provides nonprofit professionals with the conceptual frameworks, practical knowledge, and concise guidance needed to succeed in the social sector. Designed as a handbook, the book is filled with sage advice and insights from a variety of trusted experts that can help nonprofit professionals prepare to achieve their organizational and personal goals, develop a better understanding of what they need to do to lead, support, and grow an effective organization. Addresses a wealth of topics including fundraising, Managing Technology, Marketing, Finances, Advocacy, Working with Boards Contributors are noted nonprofit experts who define the core capabilities needed to manage a successful nonprofit Author is the former Executive Director of Craigslist FoundationThis important resource offers professionals key insights that will have a direct impact on improving their daily work.

Table of Contents

The Big Picture-What the Field Is All About and Where You Fit In
The Role of Nonprofits in American Life
Welcome to the Movement
On Leadership in the Nonprofit Sector
Taking Charge of Your Nonprofit Sector Career
Managing Organizations and People
Strategy and Planning: Turning a Dream into Reality
Strategic Restructuring: Collaboration, Alliances, and Mergers
Risk Management and Insurance
Making Human Resources Work for You: Best Practices in Nonprofit Human Capital Management
The Importance of Diversity
Bridging the Generation Gap
Nonprofit Law and Finance
Nonprofit Law
Nonprofit Advocacy and Lobbying
Nonprofit Financial Management
Nonprofit Technology and IT
The Technology Foundation: Hardware and Software
Cooperative Approach to Web Design
Online Community Building: How to Wire a Network to Support Your Nonprofit?s Mission
Constituent Relationship Management
Fundraising: Knowing When to Do What
Individual Donor and Major Gift Strategies: The 83% Solution to Fundraising
How to Seek a Grant
Online Fundraising
Online Peer-to-Peer Fundraising
Cause-Related Marketing
Social Enterprise 101: An Overview of the Basic Principles
Marketing and Communications
Nonprofit Marketing
Using Web 2.0 Tools to Tell your Organization's Story: Blogs, Flickr, and YouTube
Crafting an Effective Newsletter Strategy
Painless and Effective Event Planning: Let?s Get This Party Started!
Public Relations for Nonprofits: Getting Ink for Your Cause
Boards and Volunteers
Board Governance
Getting Your Board to Fundraise
Volunteer Recruitment
Volunteer Engagement and Management
Closing Thoughts
Book Partners
About the Editor
Name Index
Subject Index
Table of Contents provided by Publisher. All Rights Reserved.

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