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9780875848211

On-Line Profits

by ;
  • ISBN13:

    9780875848211

  • ISBN10:

    0875848214

  • Format: Paperback
  • Copyright: 1997-10-01
  • Publisher: Harvard Business School Pr
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List Price: $18.95

Summary

If your aren't on-line for profit, then you're probably last in line for it - or will be soon. Your on-line competitors are already snagging your customers right out from under you. Fortunately Peter Keen and Craigg Ballance can get you up to speed quickly with this indispensable glossary. Essentially a non-technical executive briefing on electronic commerce, On-Line Profits illustrates nearly 150 terms and concepts associated with the technical, commercial, and organizational aspects of doing business on-line. Whether you use it for reference or read it cover to cover, this no-nonsense glossary will empower you with the language and understanding you need - now more than ever - to communicate fluently with your IT department and high-tech suppliers, participate in meaningful conversations with colleagues and investors, seize new opportunities, influence critical decisions and outcomes, and implement winning on-line business strategies.

Author Biography

Craigg Ballance is vice president and senior partner of Stratsys Consulting Services in Toronto, Canada.

Supplemental Materials

What is included with this book?

The New copy of this book will include any supplemental materials advertised. Please check the title of the book to determine if it should include any access cards, study guides, lab manuals, CDs, etc.

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