Oral Communication: Speaking Across Cultures

by Samovar, Larry A.; Mills, Jack

• ISBN13: 9780697299093
• ISBN10: 0697299090
• Edition: 10th
• Format: Paperback
• Copyright: 1997-06-01
• Publisher: McGraw-Hill Humanities/Social Sciences/Languages

Summary

Leading the way in the integration of cultural material into the public speaking course, the new edition of Oral Communication features expanded coverage of cultural diversity and ethics while also including much new information on the uses of electronic technology in speech making. A new two-color design adds to the visual appeal of the book.

Table of Contents

Part I Preliminary Considerations

1.) Communication: Overview and Preview

2.) Your First Speeches: Getting Started

3.) Audience Analysis: Understanding Your Listeners

4.) Sound and Action: Presenting The Message

5.) Listening: Evaluation and Criticism

Part II - Your Ideas

6.) Evidence: The Foundation of Your Ideas

7.) Visual Aids: Displaying Your Ideas

8.) Research: The Content of Your Ideas

9.) Critical Thinking: The Appraisal of Your Ideas

10.) Organization: Assembling Your Ideas

11.) Introductions and Conclusions: Connecting Your Ideas

12.) Language: The Medium of Your Ideas

Part III - Having an Influence

13.) Informative Speaking: Being Understood

14.) Persuasive Speaking: Changing Beliefs, Attitudes, Values, and Behavior

Part IV - Changing Environments

15.) Special Occasions: The Unique Communication Situation

16.) Discussion: Group Communication