Planning Health Promotion Programs

by L. Kay Bartholomew (The University of Texas Health Science Center at Houston ; ; ; ); Guy S. Parcel (The University of Texas Health Science Center at Houston ); Gerjo Kok (The University of Maastricht, The Netherlands ); Nell H. Got ISBN13: 9780787978990 ISBN10: 078797899X Format: Hardcover Copyright: 2006-03-01 Publisher: Jossey-Bass

• ISBN13: 9780787978990
• ISBN10: 078797899X
• Format: Hardcover
• Copyright: 2006-03-01
• Publisher: Jossey-Bass

Summary

This guide to the planning of health promotion programs uses the increasingly popular Intervention Mapping approach, a theory- and evidence-based interactive process that links needs assessment with program planning in a way that adds efficiency and improves outcomes. Students, researchers, faculty, and professionals will appreciate the authors' approach to applying theories of behavior and social change to the design of coherent, practical health education interventions. Written by internationally recognized authorities in Intervention Mapping, the book explains foundations in Intervention Mapping, provides an overview of the role of behavioral science theory in program planning¾including a review of theories and how to assess theories and evidence¾and a step-by-step guide to Intervention Mapping, along with detailed case examples of its application to public health programs. Planning Health Promotion Programs is the second and substantially revised edition of the bestselling resource Intervention Mapping.

Author Biography

Guy S. Parcel, Ph.D., is M. David Low Chair in Public Health and John P. McGovern Professor in Health Promotion, The University of Texas at Austin, and an investigator in the Center for Health Promotion and Prevention, University of Texas Health Science Center at Houston, School of Public Health.

Gerjo Kok, Ph.D., is dean, faculty of psychology, and professor in applied psychology, The University of Maastricht, The Netherlands.

Nell H. Gottlieb, Ph.D., is professor, behavioral sciences, Center for Health Promotion, University of Texas Health Science Center at Houston, School of Public Health.

Table of Contents

List of Figures and Tables.

Preface.

Acknowledgments.

The Authors.

PART ONE: FOUNDATIONS.

1. Overview of Intervention Mapping.

2. Core Processes: Using Evidence, Theory, and New Research.

3. Behavior-Oriented Theories Used in Health Promotion.

4. Environment-Oriented Theories.

PART TWO: INTERVENTION MAPPING STEPS.

5. Intervention Mapping Step 1: Needs Assessment.

6. Intervention Mapping Step 2: Preparing Matrices of Change Objectives.

7. Intervention Mapping Step 3: Selecting Theory-Informed Intervention Methods and Practical Strategies.

8. Intervention Mapping Step 4: Producing Program Components and Materials.

9. Intervention Mapping Step 5: Planning Program Adoption, Implementation, and Sustainability.

10. Intervention Mapping Step 6: Planning for Evaluation.

PART THREE: CASE STUDIES.

11. A School HIV-Prevention Program in the Netherlands (Herman Schaalma and Gerjo Kok).

12. Asthma Management for Inner-City Children (Christine Markham, Shellie Tyrrell, Ross Shegog, María Fernández, and L. Kay Bartholomew).

13. Theory and Context in Project PANDA: A Program to Help Postpartum Women Stay Off Cigarettes (Patricia Dolan Mullen, Carlo C. DiClemente, and L. Kay Bartholomew).

14. Cultivando la Salud (María Fernández, Alicia Gonzales, Guillermo Tortolero-Luna, Sylvia Partida, and L. Kay Bartholomew).

References.

Name Index.

Subject Index.