The Portable MBA in Strategy

by Fahey, Liam; Randall, Robert M.

• ISBN13: 9780471197089
• ISBN10: 0471197084
• Edition: 2nd
• Format: Hardcover
• Copyright: 2000-11-16
• Publisher: Wiley

Summary

Over 525,000 Copies of the Portable MBA Series Sold Learn the best new ideas in BUSINESS STRATEGY from the brightest lights in the field This Second Edition of the phenomenally successful Portable MBA in Strategy brings you the latest developments in strategic thought, analysis, and implementation from an all-star team of teachers, authors, and consultants. Harvard's Michael E. Porter shows you how to enhance competitive advantage through a global strategy. C. K. Prahalad explains how to create and leverage core competencies-a strategy that has led many organizations to overwhelming success. Jeffrey Sampler of the London Business School demonstrates how the Internet and the rapidly evolving e-business economy challenge many of our fundamental ideas about strategy. H. Kurt Christensen and Anil Gupta map strategy alternatives for the corporate organization and its business units. Irene Duhaime demonstrates the relevance of strategy for small businesses. And John F. Mahon, Barbara Bigelow, and Liam Fahey explore political strategy-the need to manage relationships with the concerned segments of the public, trade associations, governmental agencies, community groups, and other stakeholders. You'll find penetrating insights about strategy-making from David Collis of Yale, George Day of the Wharton School at the University of Pennsylvania, Ellen Hart of Gemini Consulting, and many others. To take advantage of the newest, most innovative, most effective ideas in business strategy from minds that thrive on the cutting edge, start reading The Portable MBA in Strategy, Second Edition today.

Author Biography

LIAM FAHEY, an Adjunct Professor of Strategic Management at Babson College and Visiting Professor of Strategic Management at the Cranfield School of Management, consults for leading North American and European firms on competitive strategy and analysis. A frequent speaker in executive education programs and business management conferences, he is the author of Competitors (Wiley, 1999).

Table of Contents

PART ONE STRATEGY: WINNING IN THE MARKETPLACE	1	(168)
Managing Marketplace Strategy	3	(29)
Laim Fahey
Robert M. Randall
Corporate Strategy: Managing a Set of Businesses	32	(30)
H. Kurt Christensen
Business Unit Strategy: The Quest for Competitive Advantage	62	(25)
Anil K. Gupta
Competing across Locations: Enhancing Competitive Advantage through a Global Strategy	87	(22)
Michael E. Porter
Strategy for the Small Business	109	(22)
Irene M. Dahaime
Digital Strategy	131	(14)
Jeffrey L. Sampler
Political Strategy: Managing the Political and Social Environment	145	(24)
John F. Mahon
Barbara Bigelow
Liam Fahey
PART TWO STRATEGY INPUTS: ANALYZING THE EXTERNAL AND INTERNAL ENVIRONMENTS	169	(84)
Mapping the Business Landscape	171	(18)
David J. Collis
Pankaj Ghemawat
Macroenvironmental Analysis: Understanding the Environment Outside the Industry	189	(26)
V.K. Narayanan
Liam Fahey
A Strategic Assessment of an Organization's Assets	215	(21)
Liam Fahey
Creating and Leveraging Core Competencies	236	(17)
C.K. Prahalad
Liam Fahey
Robert M. Randall
PART THREE STRATEGY MAKING: IDENTIFYING AND EVALUATING STRATEGIC ALTERNATIVES	253	(42)
Identifying and Developing Strategy Alternatives	255	(23)
Marjorie A. Lyles
Liam Fahey
Evaluating Strategy Alternatives	278	(17)
George S. Day
PART FOUR MANAGING STRATEGIC CHANGE: LINKING STRATEGY AND ACTION	295	(102)
Strategic Change: How to Realign the Organization to Implement Strategy	297	(26)
Russell A. Eisenstat
Michael Beer
Strategic Change: Reconfiguring Operational Processes to Implement Strategy	323	(16)
Ellen R. Hart
Strategic Change: Managing Strategy Making through Planning and Administrative Systems	339	(24)
John H. Grant
Nandini Rajagopalan
Strategic Change: Devising a Context-Sensitive Approach to Implementation	363	(22)
Julia Balogun
Veronica Hope-Hailey
There Is No Universal Strategy Formula	385	(12)
Ian Wilson
About the Authors	397	(6)
Index	403