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9780205555017

Presentations in Everyday Life Strategies for Effective Speaking

by ;
  • ISBN13:

    9780205555017

  • ISBN10:

    0205555012

  • Edition: 2nd
  • Format: Paperback
  • Copyright: 2004-02-11
  • Publisher: Pearson
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List Price: $158.40

Author Biography

Isa Engleberg is a Professor of Speech Communication and Director of the Humanities Resource Center at Prince George's Community College in Largo, Maryland. She is coauthor of two other Houghton Mifflin Communication titles: Presentations in Everyday Life, with John Daly, and Working in Groups, with Dianna Wynn. In NCA she has served as President, Chair of the Research Board, and as a member of the Administrative Committee. She has planned many NCA conferences and has published more that 30 articles in a variety of publications. Isa has won numerous teaching and service awards, including NCA's Outstanding Community College Educator award and the President's Medal at Prince George's Community College.

Table of Contents

The Basics
Presentation Speaking
The Real World of Presentation Speaking
What Is Presentation Speaking?
Basic Principles of Presentation Speaking
How Communication Works Becoming an Effective Speaker
Listening and Critical Thinking
What Is Listening?
Learning to Listen
Listening to Your Audience
What Is Critical Thinking?
Adapting to Different Ways of Thinking
Building Presentation Confidence
What Is Presentation Anxiety?
Becoming a Confident Speaker Just Do It
Preparation
Purpose and Topic Topic Versus Purpose Determining Your Purpose From Purpose to Topic
Audience Analysis and Adaptation Audience-Focused Communication
Researching Your Audience
Gathering Audience
Information Analyzing and Adapting to Your Audience
Mid-Presentation Adaptation
Speaker Credibility and Ethics
Components of Speaker Credibility
Developing Credibility Ethos and Ethics
Good Speeches by Good Speakers
The Good Audience
Logistics and Occasion
Why Place and Occasion Matter Logistics Occasion Dress and Appearance Link Purpose, Audience, and Place
Content and Organization
Supporting Material Support Your Ideas Research Strategies Documentation
Organization Why Organization Matters
How to Get Organized Organizational Patterns Match the Format to the Content
Organizational Tools Getting Ready to Outline
The Formal Outline Connecting Your Key Points Creative Organization
Introductions and Conclusions
Introductions as Mini-Presentations
Ways to Begin Starting Strong Last Impressions
Last Conclusions as Mini-Presentations
Ways to End Ending Effectively
Engaging Your Audience
Engaging Language
The Power and Perils of Language
The Nature of Language Style Presentation Principles and Language
Generating Interest Overcoming Audience Disinterest
The Power of Stories
The Benefits of Audience Participation Summing up Interest Factors Break the Rules
Performance
Performance and Practice Choosing How to Deliver Your Presentation Practice Mid-Performance Decisions
Vocal Delivery Developing an Effective Speaking Voice Components of an Effective Voice Clarity and Correctness
Physical Delivery Making a Good Physical Impression Delivering Mediated Presentations Putting It All Together
Presentation Aids How Presentation Aids Can Help You Messages and Media Selecting the Media Visual Design Principles Handling
Your Presentation Aids
Applications
Developing Informative Presentations
What Is an Informative Presentation?
Informative Strategies Insider Secrets of Informative Presentations
Understanding Persuasion What Is Persuasion?
The Dynamics of Persuasion
Why Does Persuasion Work?
Applying Marketing Concepts to Persuasion
Developing Persuasive Presentations Purposeful Persuasion Organizing
Your Persuasive Presentation Fallacies of Argument
Developing Special Presentations
Special Presentations
Introducing a Presenter Welcoming an Audience
Making a Toast Delivering a Eulogy Sales Presentations
Humorous Presentations
Answering Audience Questions Impromptu Speaking
Developing Group Presentations What Are Groups?
Types of Groups Communicating in Small Groups Presenting in Virtual Groups
Appendix: Sample Presentations
Glossary
Table of Contents provided by Publisher. All Rights Reserved.

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