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9780805804317

Press and Public: Who Reads What, When, Where, and Why in American Newspapers

by
  • ISBN13:

    9780805804317

  • ISBN10:

    0805804315

  • Edition: 2nd
  • Format: Hardcover
  • Copyright: 1989-08-01
  • Publisher: Routledge

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Table of Contents

Preface To The Second Editionp. ix
Introduction Newspapers In Transitionp. 1
The Challenge To Newspapersp. 15
The Business Of Newspapersp. 45
The Audience For Newspapersp. 75
The Evolution Of Reading Habitsp. 111
Living With Newspapersp. 141
What's In The Paper?p. 191
News, The Newspaper, And Televisionp. 221
Newspaper Editors And Their Readersp. 253
What Do Readers Read?p. 267
Marketing And Journalismp. 333
More Readingp. 365
Indexp. 369
Table of Contents provided by Publisher. All Rights Reserved.

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