Question Media (Here's How) | p. 4 |
Real-Life Story: Why Mags Do What They Do | p. 6 |
What's Hot: The Perfect Audience | p. 10 |
Quiz: What Aren't They Telling You? | p. 16 |
Perfect Ways to Grab Your Attention | p. 20 |
Hottest Mag Tricks to Keep You Reading | p. 24 |
Time Line | p. 28 |
Glossary | p. 30 |
Internet Sites | p. 31 |
Read More | p. 31 |
Index | p. 32 |
Meet the Author | p. 32 |
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