Privacy Means Profit Prevent Identity Theft and Secure You and Your Bottom Line

by Sileo, John

• ISBN13: 9780470583890
• ISBN10: 0470583894
• Edition: 1st
• Format: Hardcover
• Copyright: 2010-08-09
• Publisher: Wiley

Summary

Bulletproof your organization against data breach, identity theft, and corporate espionageIn this updated and revised edition of Privacy Means Profit, John Sileo demonstrates how to keep data theft from destroying your bottom line, both personally and professionally. In addition to sharing his gripping tale of losing $300,000 and his business to data breach, John writes about the risks posed by social media, travel theft, workplace identity theft, and how to keep it from happening to you and your business.By interlacing his personal experience with cutting-edge research and unforgettable stories, John not only inspires change inside of your organization, but outlines a simple framework with which to build a Culture of Privacy. This book is a must-read for any individual with a Social Security Number and any business leader who doesn't want the negative publicity, customer flight, legal battles and stock depreciation resulting from data breach.Protect your net worth and bottom line using the 7 Mindsets of a Spy Accumulate Layers of Privacy Eliminate the Source Destroy Data Risk Lock Your Assets Evaluate the Offer Interrogate the Enemy Monitor the SignsIn this revised edition, John includes an 8th Mindset, Adaptation, which serves as an additional bridge between personal protection and bulletproofing your organization. Privacy Means Profit offers a one-stop guide to protecting what's most important and most at risk-your essential business and personal data.

Author Biography

John Sileo's identity was stolen from his small business and used to embezzle hundreds of thousands of dollars from his clients. The data breach ultimately destroyed John's business and consumed two years of his life as he fought to stay out of jail. Then he chose to fight back and speak out. Emerging from this crisis, John became America's leading professional speaker on information survival, including identity theft prevention, data security, and safe social networking. His satisfied clients include the Department of Defense, the Federal Trade Commission, the FDIC, BlueCross Blue Shield, Pfizer, the Federal Reserve Bank, Lincoln Financial Group, and hundreds of corporations, organizations, and associations around the world.

Table of Contents

Acknowledgments	p. ix
Boot Camp: Privacy Means Profit	p. 1
Motivate the Troops	p. 3
Define the Problem	p. 16
Engage the Brain	p. 35
Basic Training: Think Like a Spy	p. 43
The First Mind-Set: Eliminate the Source	p. 45
The Second Mind-Set: Destroy the Data	p. 64
The Third Mind-Set: Secure the Systems	p. 73
The Fourth Mind-Set: Lock the Docs	p. 94
The Fifth Mind-Set: Evaluate the Risk	p. 107
The Sixth Mind-Set: Interrogate the Enemy	p. 125
The Seventh Mind-Set: Monitor the Signs	p. 139
Field Combat: Target the Enemy	p. 155
Deploy Targeting Strategies: Accumulate, Prioritize, and Adapt	p. 157
Defend Online Identity: Social Networking and the Cloud	p. 174
Protect Mobile Data: Laptop Responsibility	p. 194
Travel with Care: Business Trips and Vacations	p. 203
Recover Your Identity: When All Else Fails	p. 212
Prioritize Your Attack: The Privacy Calendar	p. 222
Resources	p. 229
Notes	p. 230
Index	p. 233
About the Author	p. 245
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